Assistant Director of University Communications

Job Title

Assistant Director of University Communications

Agency

Tarleton State University

Department

Marketing & Communications

Proposed Minimum Salary

Commensurate

Job Location

Stephenville, Texas

Job Type

Staff

Job Description

Tarleton State University, a distinguished Doctoral National Comprehensive University, invites applications for the position of Assistant Director of University Communications in the Department of Marketing & Communications. As part of a vibrant academic community dedicated to excellence in teaching, research, and service, this role offers the opportunity to contribute meaningfully to a university that values innovation, collaboration, and inclusive growth. Join us in advancing knowledge and transforming lives—on campus and beyond. Tarleton State University continues to grow its impact across Texas, with four distinct campuses located in Stephenville, Fort Worth, RELLIS-Bryan and Waco, along with a robust online community that extends our reach even further.

At the heart of it all is Stephenville, where Tarleton State offers a dynamic environment for faculty and staff. From a lively live music scene and numerous local festivals to rich traditions rooted in the surrounding community, Stephenville provides a vibrant and welcoming atmosphere.

No matter where you're located—on campus or online—you are part of a mission that transforms lives and makes a difference across the state of Texas and beyond.

The Assistant Director of University Communications, under general supervision, oversees the strategic marketing and communication efforts of university units and departments while assisting the Director of University Communications with internal messaging and media relations. This position serves as oversight of unit communication coordinators while serving as the lead point of contact for unit strategy review and execution, while also coordinating the development of effective marketing/communications materials and implementing a strategic marketing/communications plan. This Assistant Director should have a strong attention to detail with excellent writing and editing skills.

Work hours: Mon-Fri; 8:00 AM – 5:00 PM or as work requirements indicate; This position requires work beyond normal business hours, weekends, and holidays; This is an on-site position located in Stephenville, Texas.

Responsibilities:

• Assist in directing internal and external agency communications. Write, review and edit written materials, prepare scripts and presentations, and communicate with appropriate media personnel.

• Strategize and lead unit coordinators for comprehensive marketing and communication plans aligned with division and university goals while maintaining brand standards.

• Assist creative groups in development of effective marketing and communication materials including production and design direction, branding strategies, quality control of materials, brand and style guides, etc.

• Create messaging to communicate priorities and impact. Share messaging and branding strategies that effectively communicate.

• Advise website copy, maintenance and social media strategy. Facilitates key agency events. Assist with pitches and opportunities to various media outlets. May supervise support staff.

• Strategically manage and create content for the division’s digital media presence including website maintenance and social media while ensuring content is consistent with the university’s brand and messaging.

• Develop and maintain ongoing relationships with local, state, and national media representatives and respond to media requests. Also serves as a tertiary point of contact to The Texas A&M University System.

• Lead strategist for university internal communication. Serve as a member of executive communication groups, as requested.

• Secondary spokesperson in proactively responding to crises and other media inquiries.

• Write, edit, review and distribute communications through internal and external channels.

• Protects and promotes the university’s brand identity.

• Leadership and project management for full-time employees, student workers and interns.

• Other duties as assigned.

Education and Experience

• Bachelor’s degree in marketing, public relations, journalism, communications, or a relate