Senior Content Designer
MyFitnessPalAbout the role
At MyFitnessPal, our vision is to be the most trusted brand for improving your health through better food choices. We believe good health starts with what you eat. We provide the tools and resources to reach your weight management goals.
We are looking for a Senior Content Designer to join our creative, fun, fast-moving team. Is this the career for you?
Our ideal candidate:
- Is knowledgeable and curious about nutrition, fitness, and wellness
- Has experience creating and iterating on product registration flows and onboarding initiatives
- Is fluent in UX best practices, but is also well versed at B2C writing (engagement, retention, and upsell) within the product space
- Writes conversationally in a way that connects emotionally and personally with users
- Says more with less, and is a ruthless self-editor
- Can comfortably juggle diverse and evolving demands in a dynamic remote workplace
What you’ll be doing:
- Create targeted content to help users navigate and discover our app, stay motivated, connect with others, and experience joy throughout their health and fitness journeys
- Partner with UX designers to build simple, elegant, and intuitive experiences that satisfy both user and business needs
- Participate in ideation, planning, and discovery, helping to define features and contribute to the overall direction of the product experience
- Collaborate across User Research, Product, Marketing, Engineering, Analytics, and Customer Happiness to understand customer behavior, needs, and pain points
- Write user flows, microcopy, explainer and educational copy, in-app messages, upsell screens, web pages, FAQs, and error states
- Work closely with our nutrition scientists and content teams to develop educational and tip content on a range of nutrition, fitness, and wellness topics
- Transform complex technical and scientific jargon into user-friendly content
- Consult usability testing, analytics, and brand & user research to craft and iterate on content, and run tests as needed
- Maintain MyFitnessPal’s tone of voice, style, and design systems across all touchpoints and evangelize across the organization to ensure company-wide consistency
- Live our core values in all you do:
- Be Kind and Care
- Live Good Health
- Be Data-Inspired
- Champion Change
- Leave it Better than You Found It
- Make It Happen
Qualifications to be successful in this role:
- 5+ years of experience in content design, UX writing, content strategy, or related roles, preferably in the digital product industry
- Additional experience with conversational, consumer-facing content—such as marketing copywriting, screenwriting, journalism, or similar
- Portfolio featuring UX-focused work
- Degree in writing, English, journalism, communication, information design, or related
- Experience writing and presenting content in Figma or similar design software
- User-focused design thinking mentality
- Experience collaborating with UX designers and researchers, product managers, product marketing, legal, and other cross-functional partners
- Eager to share ideas and solicit feedback
- Master multitasker who is self-organizing, proactive, and deadline driven
- Passion for understanding the MyFitnessPal brand, our members, and their motivations
- Travel Requirement: Approximately 10% travel will be required for this position
Note: To be considered, you must provide a link to an online portfolio or deck (please include password). Applicants who pass the initial screening interview may be asked to present their portfolio during a panel interview or complete a short take-home assignment.
Please consider applying even if you don’t meet 100% of the qualifications. Research shows you can still be considered for a position if you meet some of the requirements. At MyFitnessPal, we’re building a fitness product for everyone and believe our team should reflect that. We encourage people of different backgrounds, experiences, abilities, and perspectives to apply.
The reasonably estimated salary for this role at MyFitnessPal ranges from $82,880 - $124,320. Actual compensation is based on factors such as the candidate’s skills, qualifications, and experience. In addition, MyFitnessPal offers a wide range of comprehensive and inclusive employee benefits for this role including healthcare, parental planning, mental health benefits, annual performance bonus, a 401(k) plan and match, responsible time off, monthly wellness and technology allowances, and others.
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