Manager, North America Insights - RTD Innovation & Strategic Ventures - Chicago or NY

Beam Suntory is Crafting the Spirits that Stir the World. Rooted in two centuries of family heritage, Beam Suntory has evolved into the world's third largest leading premium spirits company ... where each employee is treated like family and trusted with legacy. With our greatest assets - our premium spirits and our people - we're driving growth through impactful marketing, innovation and an entrepreneurial spirit. Beam Suntory is a place where you can come Unleash your Spirit by making an impact each and every day.

 

 

Manager, North America Insights - RTD Innovation & Strategic Ventures - Chicago or NY  

 

The following position is is open in Illinois, United States.

 

What makes this a great opportunity?

** This position can sit in Chicago, IL or New York, NY **

This individual has the opportunity to be a key part of driving and shaping our business in a highly attractive and growing category.  Beam Suntory is the top spirits Ready-to-Drink player (RTD) worldwide and has set its sights on becoming a top player in the dynamic, fast-growing US RTD market.  BSI has invested in its US market position through its acquisition of spirits based RTD On The Rocks, established a strategic venture (SV) with Boston Beer to enter the FMB space, and launched the seltzer brand -196.  The manager will build a strong network across the organization, from Insights to Marketing to R&D teams, and work closely together with cross-functional counterparts to take products from ideation to launch.  The role provides the opportunity to make a big impact within a short period of time. The incumbent will report to the Director, Consumer Insights - Strategic Innovation and RTD and be responsible for identifying, developing, and integrating insights throughout the business unit to drive marketplace success.   

Role Responsibilities

• Leverage and apply data from multiple sources to answer business questions and address business needs, including qualitative and quantitative research, secondary research, scan and HH panel data and competitive intelligence (comfort in excel, data visualization, significance testing) 
• Synthesize information and data to establish knowledge and facts, enabling new perspectives on the category, consumers while identifying innovation and communication opportunities  
• Collaborate with and influence a diverse range of stakeholders, distilling insights and research into actionable recommendations cross-functional partners can act on 
• Provide consumer understanding and trends to shape and fuel annual brand growth planning   
• Ensure marketing and brand objectives are grounded in consumer insight, by representing the voice of the consumer 
• Lead market research and analytics work from design to implementation to socialization, ensuring work is actionable and timely 
• Manage and develop relationships with external research suppliers and strategic venture partners 
• Create and manage learning plans within the US RTD innovation accelerator model – including white space identification, idea/concept testing and validation, product naming, liquid testing, target identification, portfolio prioritization, and post-launch measurement 
• Implement hypothesis-based innovation model, in accordance with international teams, founded in emerging trends and market-driven insights, including consumer, shopper, and retail insights.   

Qualifications

• Relevant Bachelor’s degree required – Master’s degree a plus 
• Minimum 3-5 years of custom insights/research experience, including new product development research 
• High degree of intellectual curiosity and creative insight, coupled with a drive for actionable, tangible results 
• Works effectively with a cross functional team, agency and suppliers  
• Highly adaptable, works well in a fast paced, unstructured entrepreneurial environment 
• High level of accountability, flexibility and self-direction to work autonomously 
• Excellent written and verbal communication skills; experienced and comfortable communicating with senior-level leaders 
• Skilled in balancing multiple projects within timelines and budget requirements 
• Solid understanding of qualitative and quantitative research methodologies and suppliers with a broad range of research techniques 
• Strong analytical skills and demonstrated ability to draw conclusions and extract meaningful insights from data (comfort in excel, data visualization, significance testing)   

An expected salary range for this position is $95,000 - $115,000

Beam Suntory is committed to creating a diverse environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, col