Sr. Manager, Customer Marketing

Come join Deepwatch’s team of world-class cybersecurity professionals and the brightest minds in the industry. If you're ready to challenge yourself with work that matters, then this is the place for you. We're redefining cybersecurity as one of the fastest growing companies in the U.S. – and we have a blast doing it!

Who We Are

Deepwatch is the leader in managed security services, protecting organizations from ever-increasing cyber threats 24/7/365. Powered by Deepwatch’s cloud-based security operations platform, Deepwatch provides the industry’s fastest, most comprehensive detection and automated response to cyber threats together with tailored guidance from dedicated experts to mitigate risk and measurably improve security posture. Hundreds of organizations, from Fortune 100 to mid-sized enterprises, trust Deepwatch to protect their business. 

Our core values drive everything we do at Deepwatch, including our approach to tackling tough cyber challenges. We seek out tenacious individuals who are passionate about solving complex problems and protecting our customers. At Deepwatch, every decision, process, and hire is made with a focus on improving our cybersecurity solutions and delivering an exceptional experience for our customers. By embracing our values, we create a culture of excellence that is dedicated to empowering our team members to explore their potential, expand their skill sets, and achieve their career aspirations, which is supported by our unique annual professional development benefit.

Deepwatch recognition includes:

• 2023, 2022 and 2021 Great Place to Work® Certified
• 2023 and 2022 Forbes America’s Best Startup Employers
• 2023 and 2022 Fortress Cybersecurity Award
• 2023 $180M Series C investment from Springcoast Capital Partners, Splunk Ventures, and Vista Credit Partners of Vista Equity Partners
• 2022 Cigna Healthy Workforce Silver Designation
• 2022 Cybersecurity Excellence Award for MDR

Senior Manager, Customer  Marketing 

This job is available to work in one of our COE locations: Tampa, FL, CA (Bay area), Austin, TX and will be hybrid

Deepwatch is seeking a Senior Manager of Customer Marketing responsible for defining, executing, analyzing, and managing the post-sale customer journey with a focus on driving customer engagement, increasing customer value realization, reducing customer churn, and improving advocacy. The Senior Manager of Customer Marketing acts as a partner to Deepwatch sales and operations teams to drive customer evangelism. This person will support customer marketing campaigns and develop a community of Deepwatch advocates. 

The Senior Manager of Customer Marketing will work closely with product marketing, customer success, sales, and operations teams to create a great on-going customer experience.    

In this role, you’ll get to:

• Map and manage the customer journey, aligning measurable marketing efforts to drive adoption and value realization. 
• Build specific programs and initiatives to drive customer engagement across Gartner Peer Reviews, G2.com, Trust Radius, etc.
• Support customer on-boarding and develop a new customer tool kit for easy transition.
• Support customer communications across Deepwatch including weekly threat intelligence reports, new content outreach, etc. 
• Manage and write customer case studies, secure customer references, quotes, and customer testimonials (video or written).
• Drive content and planning for customer advisory board meetings and other customer events together with Corporate Marketing, Product Marketing/Management and the Events team. 
• Perform other duties as assigned.
• Serve as a role model of Deepwatch’s Core Values and coach and encourage others to model these values
• Embody the Deepwatch Leadership Attributes of ownership, delivering results, hiring & developing the best talent in the industry, having backbone and ability to disagree and then commit, and earning trust

To be successful in this role, you’ll need to:

• Have a Bachelor's degree in a relevant field such as Marketing
• Possess 5-7+ years of' experience in customer marketing or product marketing of enterprise software or technology offerings, cybersecurity experience is preferred
• Have proven experience with technical products and developing customer messaging to create compelling stories
• Have demonstrable content creation skills
• Have very strong written and presentation communication skills
• Demonstrate a proven track rec