Technical Product Marketing Manager, AI Solutions – Manufacturing & Robotics
HPAbout the role
Description -
As Technical Product Marketing Manager, AI Solutions – Manufacturing & Robotics, you will help drive go-to-market strategy, sales enablement, and customer engagement for HP's AI solutions serving manufacturing, industrial automation, and robotics customers. This role focuses on translating technical capabilities into compelling customer value propositions while helping sales teams position HP AI solutions within manufacturing and robotics organizations.
This is a technical product marketing role that requires hands-on experience with AI technologies, software development, and modern AI workflows. The ideal candidate can understand, build, demonstrate, and communicate AI solutions while partnering closely with sales teams to support customer engagements, proof-of-concepts, technical workshops, and solution evaluations.
You will develop solution narratives that resonate with operations leaders, engineering teams, robotics developers, data scientists, and IT decision-makers. This includes supporting AI infrastructure solutions for on-premises and edge deployments that enable real-time robotics, computer vision, digital twins, predictive maintenance, and industrial AI workflows.
The ideal candidate combines technical aptitude, customer-facing communication skills, and a passion for helping organizations adopt AI technologies to improve productivity, quality, safety, and automation outcomes.
Key Responsibilities
Manufacturing & Robotics Solution Marketing
Develop and refine positioning and messaging for HP's AI training and inference solutions tailored to manufacturing and robotics environments.
Translate AI infrastructure capabilities, including GPUs, workstations, edge systems, and AI software stacks, into customer-focused value propositions.
Create solution messaging and industry-focused marketing assets, including presentations, solution briefs, case studies, and sales tools that address factory reliability, latency requirements, edge deployment, and IP protection concerns.
Support awareness, demand generation, and customer engagement initiatives focused on manufacturing and robotics buyers.
Go-to-Market & Customer Engagement
Partner with senior marketing leaders to execute go-to-market initiatives for manufacturing and robotics solutions.
Help identify target segments, customer personas, and growth opportunities within manufacturing, industrial automation, and robotics markets.
Work closely with sales teams to support strategic customer engagements, account planning, industry events, and opportunity development.
Support pipeline generation and account expansion through compelling solution storytelling, customer-facing content, and field engagement.
Gather customer and field feedback to help refine messaging, enablement, and go-to-market priorities.
Technical Product Expertise & Demo Development
Develop hands-on expertise with HP AI solutions, including workstations, GPUs, edge systems, AI software environments, and solution architectures.
Build, configure, and demonstrate AI workflows, proof-of-concepts, sample applications, and technical demonstrations relevant to manufacturing and robotics use cases.
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