Foodservice - Territory Sales Representative - Away From Home

FRESH. FORWARD. FLOWERS.

Flowers Foods, Inc. (NYSE:FLO) is not just about baking; it's about crafting moments of joy with every delicious bite. With 2023 sales of $5.1 billion, and as one of the leading producers of packaged bakery goods in the United States, Flowers Foods brings passion to the table. From the wholesome goodness of Nature's Own and Wonder to the bold and artisanal flavors of Dave's Killer Bread, the rustic goodness of Canyon Bakehouse, and the sweet delights of Tastykake, each product is a celebration of taste and quality. Beyond the oven, Flowers Foods fosters a culture that values and reflects Honesty & Integrity, Respect & Inclusion, Sustainability, Passion, and Humility. With a commitment to innovation and a recipe for success, Flowers Foods is more than a bakery – it's a delightful journey into the heart of flavor and community.

 

Full-time employees are offered the following benefits:

• Comprehensive health and medical benefits
• 401(k) Retirement savings plan
• Professional growth and leadership training
• Paid vacation, holidays, and parental leave

 

Benefits may vary depending on your work location and your participation in a collective bargaining unit.

Bringing Home the Dough

Annual compensation is between $90,000 - $100,000 DOE. 

 

Full-time employees are offered the following benefits:

• Comprehensive health and medical coverage
• 401(k) Retirement savings plan
• Professional growth and leadership training
• Paid vacation, holidays, and parental leave

Rising to the Challenge: Position Responsibilities

Flowers Bakeries has an immediate opening for a high-performing AFH/Foodservice Territory Sales Representative.

 

The Territory Sales Representative (TSR) in the Away from Home (AFH)/Foodservice division plays a crucial role in driving sales in a specific geographical area. Their primary responsibilities include building and maintaining relationships with Foodservice Operators and Distribution customers, identifying potential sales opportunities, and meeting revenue and volume targets. To achieve this, the TSR conducts sales visits, provides product demonstrations and distributor sales training, and ensures exceptional customer service to drive business growth. Overall, the TSR contributes significantly to Flowers Bakeries' success by promoting its products and services and maintaining its reputation in the market.

 

This position will require flexibility and willingness to travel within the assigned territory as required.

A TSR is responsible for creating and executing strategic sales plans to generate profitable revenue in their assigned territory. This includes activities such as prospecting, cold calling, and scheduling sales visits.

An effective TSR will identify and pursue new business opportunities by prospecting and acquiring new customers, expanding the company's customer base.

 

An eagerness to stay informed about industry trends, competitor activities, and market developments, providing insights and recommendations to management to

support informed decision-making.

Knead to Know: Preferred Qualifications

• 3+ years of sales experience with a proven track record in a similar role (preferable in foodservice)
• Bachelor's degree in Business Administration, Marketing, or a related field

Additional Ingredients: Essential Job Requirements

• Willingness to travel within the assigned territory as required. (50–70% of the week)
• Expe