Director, Product Marketing

About Pendulum
Pendulum® is on a mission to help people improve physical and mental health by creating a new category of products that target the microbiome. We are researching, developing and commercializing a novel class of Live Synbiotics™ (probiotics + prebiotics) that have demonstrated clinical efficacy to treat conditions like metabolic syndrome, inflammation and neurodegeneration. 
Pendulum has created proprietary pipelines to build a unique discovery platform that identifies key, novel bacterial strains and the prebiotics that feed them. 
We are a highly collaborative team of scientists, engineers, physicians and marketers interested in improving human health by using the latest research from diverse fields, such as microbiology, molecular biology, high-throughput genomics, distributed computing, pharmaceutical development and nutrition. 
If you’re interested in building a new category of products that will help improve the lives of people globally and you love working in a cross-functional, collaborative, inspiring environment, please consider joining our team.
Position Summary: Pendulum is seeking a Director of Product Marketing to shape and execute our product marketing strategy. Working closely with cross-functional teams, including R&D, Operations, Clinical, Analytics, Regulatory and Finance, you will develop a robust product pipeline of next generation products and use your expertise in market analysis, customer insights, and go-to-market strategies to drive revenue growth and leadership in the probiotics category.

Responsibilities

• Develop a deep understanding of the consumer and the health and probiotic markets in order to set the brand’s innovation and product strategy and develop a multi-year product roadmap for the company.
• Work closely with cross functional counterparts to develop a robust and efficient method of concepting new product ideas and then vetting and prioritizing them.
• Conduct market research and analysis to identify customer needs, market trends, and competitive landscape, and translate these insights into actionable product strategies.
• Work cross functionally to develop new products: identifying formulation, determining manufacturability, building claims, and designing packaging, with an eye towards favorable unit economics.
• Develop product positioning, messaging, and differentiation that resonates with target customers and will maximize sales and drive leadership in the market.
• With the Brand and Growth Marketing teams, lead the development of go-to-market plans for new product launches, including target audience definition, pricing and distribution strategies among others.
• Monitor and analyze product performance metrics and market trends to identify opportunities for optimization and growth post launch.
• Stay abreast of industry trends, emerging technologies, and competitive developments to ensure our products remain competitive in the market.

Requirements

• Bachelor's degree in marketing, business, or a related field. MBA preferred.
• Proven track record of success in product marketing, preferably in the consumer health sector.
• Strong strategic thinking and problem-solving skills, with the ability to analyze complex market dynamics and synthesize them into actionable plans.
• Excellent written and verbal communication skills, with the ability to effectively articulate technical  or scientific concepts and value propositions to both technical and non-technical audiences.
• Demonstrated experience in developing and executing go-to-market strategies for new products.
• Proficient in market research methodologies and competitive analysis.
• Ability to collaborate effectively with cross-functional teams and influence stakeholders at all levels of the organization.
• Strong project management skills, with the ability to manage multiple initiatives simultaneously and meet deadlines.
• Results-oriented mindset with a focus on driving measurable business outcomes.

Salary & Benefits

• 173,000 to 203,000 (DOE)
• Medical, Dental, and Vision
• Commuter Benefits
• Life & STD Insurance
• Company match on 401 (k)
• Flexible Time Off (FTO)
• Equity

Pendulum Therapeutics, Inc. is committed to creating a diverse environment and is proud to be an equalopportunity employer. All qualified applicants will receive consideration for employment without regard torace, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics,disability, age, or veteran status. We welcome all to apply.