Sr. Business Manager, Head of Paid Search Marketing - Capital One Shopping (Remote-Eligible)

Center 1 (19052), United States of America, McLean, Virginia

Sr. Business Manager, Head of Paid Search Marketing - Capital One Shopping (Remote-Eligible)

This is your opportunity to join the Digital Marketing Growth team on Capital One’s fast-growing consumer app, Capital One Shopping. We’re focused on scaling our products to millions of customers and refining the experience to create a product that customers can’t live without. We are looking for a Senior Business Analysis Manager to join our Capital One Shopping Digital Marketing team and lead our Paid Search marketing strategy. You will have the opportunity to help formulate industry-leading strategies and drive an agenda across the evolving landscape of paid search marketing to help create explosive growth in an ascending business of Capital One.

Summary: As a Senior Business Analysis Manager at Capital One, you will apply your strategic and analytical skills to major company challenges. You will lead and team with world-class professionals to develop and test strategies that ultimately impact the bottom line. And you'll do it all in a collaborative environment that values your insight, encourages you to take on new responsibility, promotes continuous learning, and rewards innovation.

Responsibilities

• Design and execute a growth agenda within Paid Search 

• Understand the landscape of Paid Search and formulate a perspective on where it is headed to keep the team on the forefront of acquisition

• Partner with internal and external teams to develop product and creative roadmaps to enhance reach and conversion 

• Be a fungible teammate and analyst who can tackle a variety of projects outside of their direct sphere of ownership where needed

Who We’re Looking For

• You have an affinity for fast-paced environments, a positive attitude, and a get-stuff-done personality

• You love to ideate, test, build and scale new strategies, and tackle problems with multiple lenses in mind

• You enjoy interacting across various part of the organization to collaborate and advance your strategy

• You have a passion for the present and future of digital marketing 

• You are highly analytical and are continuously looking for ways to sharpen your technical skills and subject matter knowledge 

• You have a passion for being a part of a team and playing your part in creating winning outcomes for the organization

General Responsibilities:

• Strategic leadership: Develop business strategies that will drive growth, profitability, and competitive success for Capital One in the face of shifting consumer and regulatory behavior
• Business ownership: Have an ownership mindset, and potentially P&L accountability for a business segment. Strategic planning with a 1-6 month horizon
• Leadership: May manage and develop a team of analysts. Coaching and mentoring associates throughout the organization with a goal of developing and retaining talent at Capital One
• Product: Develop and implement new product and pricing strategies for various lending products; lead product level modeling/analytics
• Marketing: Lead direct to consumer marketing efforts for select products, and strategic intent for products distributed through various channels. Build targeted insights to inform the design and development of new customer experiences, as well as breakthrough technology and concepts designed to deliver on new go-to-market strategies
• Credit Risk: Drive step-change improvements in credit performance by connecting drivers of future consumer credit trends to historical behavior, creating risk models, and testing hypotheses using rigorous monitoring and analysis
• Execution: Coordinate across the line of business to manage and sequence delivery of business intent, build business requirements and execute against the product strategy. Oversee multiple projects and programs concurrently
• Partnership: Work closely with colleagues across Capital One including: IT, Sales, Operations, Finance and others to drive improvement in quality, volume, service, and profitability
• Strategic & analytic orientation: A proven track record of decision making and problem solving based on analytics. Conceptual thinking skills must be complemented by a strong quantitative orientation, given that a large part of the business is based on rigorous analytic marketing & credit risk management
• Strong business judgment, leadership and integrity: He/she should be a tenacious decision maker, able to bring a healthy, aggressive, yet responsible approac