LN Media & Sponsorship || Senior Regional Brand Manager

Job Summary:

WHO ARE WE?

Live Nation Entertainment is the world’s leading live entertainment company, comprised of global market leaders: Ticketmaster, Live Nation Concerts, and Live Nation Media & Sponsorship. Ticketmaster is the global leader in event ticketing with over 620 million tickets sold annually and approximately 10,000 clients worldwide.  Live Nation Concerts is the largest provider of live entertainment in the world promoting more than 50,000 events annually for nearly 7,000 artists in 40+ countries. These businesses allow Live Nation Media & Sponsorship to create strategic music marketing programs that connect more than 1,200 sponsors with the 145 million fans that attend Live Nation Entertainment events each year. For additional information, visit www.livenationentertainment.com.

WHO ARE YOU?

Passionate and motivated. Driven, with an entrepreneurial spirit. Resourceful, innovative, forward thinking and committed. At Live Nation Entertainment, our people embrace these qualities, so if this sounds like you then please read on! 

THE JOB

The Regional Brand Management team is the get stuff done, turn-problems-into-solutions, make our clients look like the rock stars, driving force within the Live Nation Media & Sponsorship division. We are a collection of resourceful, ambitious, and strategic-minded individuals that thrive in an environment full of variables and unknowns. If you like to sit at a desk, write white papers, and theorize on how things should work this is not the job or team for you. If you’re ready to do the best work of your life, we should talk.

The Senior Regional Brand Manager will oversee the business and market portfolio of their home market as well as a pod of 2 to 4 Regional Brand Managers and their respective multi-million dollar book of business. The primary focus will be to ensure all partnership programs within the assigned pod are super served while providing senior level support to pod team members, including but not limited to the asset portfolio, client service, financials, leadership reports, etc.

WHAT THIS ROLE WILL DO

• Lead management of collective pod business for approximately $5M in revenue

• Coach and mentor team members, fostering their professional growth and development through regular feedback, goal-setting, and skill-building initiatives. 

• Deliver monthly and quarterly reports on pod contracts, expenses, program execution, and other relevant metrics to enable timely, data-driven decisions.

• Continuously strengthen day-to-day client relationships through exceptional client service, detailed knowledge of client’s industry and business, and impeccable program delivery

• Establish and grow relationships with key client contacts

• Develop and grow relationships with key Live Nation teams (i.e., Digital and Social Media, Promotions, Talent, Content Production, Legal, Finance, Research, etc.) to ensure the desired program delivery and results for clients 

• Create close partnerships across the company to work as a cohesive team and identify new opportunities for sponsors 

• Create and route deal point memos for renewal and new client business  

• Ensure delivery of contractual elements including planning, execution, reporting, and proactively resolve any challenges with asset delivery 

• Serve as the key point of contact for all client specific financials including overall profitability, projections, and program budgets, including tracking expenses and identifying savings 

• Prepare applicable materials and lead key client meetings throughout the year, in-person/via Zoom (mid-season reviews, end of year recap/renewal discussions, etc.) 

• Develop and deliver program recaps in a timely manner, with analytical business results and key insights to improve and grow the business 

• Collaborate and support all on-site activities for venues, custom events, artist experiences, and hospitality programs including coordination with venue staff and logistics team 

• Understand client ROI goals and