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Business Development Representative

Townsquare Ignite
United Statesfull_timeVerifiedPosted 13 Aug 2024

About the role

Business Development Representative – Townsquare Ignite

*This is an in the field digital media sales position that requires you to work closely and collaboratively with a team.*

About Townsquare Ignite:

Founded in 2010, Townsquare Ignite products and solutions are a combination of our owned and operated digital properties, our proprietary digital programmatic advertising platform, and an in-house demand and data management platform collecting valuable proprietary first-party data, and is the fastest growing revenue and profit driver of Townsquare Media.

Our Competitive Advantage:

  • First-Party Data Collection: As a large-scale digital content publisher, we collect valuable first-party data from our audience, minimizing reliance on third-party data sources.
  • Proprietary Advertising Technology: We offer a proprietary advertising technology platform, including an in-house demand-side buying platform (DSP).
  • Integration with Multiple Platforms: Our platform integrates with over 15 digital advertising buying platforms and provides access to all major advertising exchanges and mobile apps.
  • Massive Reach: We have access to over 250 billion impressions per day.
  • Targeted Solutions and Customer Service: We provide hyper-targeted advertising solutions and offer white glove customer service.
  • Multi-Platform Delivery: Our campaigns are delivered across desktop, mobile, apps, connected TV, email, paid search, and social media platforms, utilizing display, video, and native executions.
  • Creative Support: We have a full-service design and creative team to help clients craft the right message and develop powerful creative for their campaigns.

The Business Development Representative Opportunity:

We're seeking a motivated and energetic Business Development Representative to join our team. In this role, you'll be responsible for making high-volume outbound calls to potential clients, introducing them to our suite of digital media and marketing services, and generating new business opportunities for our sales team.

Responsibilities:

  • Conduct high-volume outbound calls to prospective clients to introduce Townsquare's digital media and marketing solutions
  • Qualify leads and gather key information to determine potential fit and interest in our services
  • Build rapport with prospects and effectively communicate the value proposition of our offerings
  • Set appointments and schedule meetings for our sales team to further discuss our solutions and offerings
  • Maintain accurate and up-to-date records of all activities and interactions in our CRM system
  • Collaborate with sales, campaign management, and marketing teams to develop targeted outreach strategies and campaigns
  • Stay informed about industry trends, competitor offerings, and market developments to effectively position Townsquare's services
  • Meet or exceed weekly and monthly targets for call volume, lead generation, and appointment setting

Qualifications:

  • Proven track record of selling digital marketing products (Search, Social, Programmatic) and achieving sales quota
  • Previous experience in outbound sales or business development, preferably in a high-call-volume environment
  • Self-motivated and driven with a positive attitude and a willingness to learn and adapt.
  • Strong communication and interpersonal skills, with the ability to engage prospects and build rapport over the phone
  • Excellent organizational and time management skills, with the ability to prioritize tasks and manage multiple priorities effectively
  • Proficiency with CRM software and other sales tools is a plus
  • BA/BS degree preferred

Benefits:

  • Competitive base plus UNCAPPED commission plan 
  • 3 Weeks PTO  
  • 9 Paid Holidays (Two personal/floating Holidays) 
  • Health, Dental, Vision 
  • 401(K)  
  • World Class training opportunities and client solutions, including access to our own DMP
  • Unlimited Growth Potential - Ignite is the fastest growing division of Townsquare Media with upward mobility opportunities 

Why you’ll love working at Townsquare Ignite:

We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. To foster your success, you’ll take part in a comprehensive training program, surrounded by a positive and supportive culture that encourages everyone to develop themselves and

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Company

Townsquare Ignite

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