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Brand Activation & Partnerships Manager

Happy Socks
Swedenfull_timeVerifiedPosted 7 May 2025

About the role

<p>Do you get excited about turning creative partnerships into real-world impact? Love the idea of shaping campaigns that span markets, teams, and timelines? Then keep reading—we’ve got just the role for you.</p><p>We’re on the hunt for a <strong>Brand Activation &amp; Partnerships Manager</strong><strong> </strong>with a sharp eye for detail, a flair for storytelling, and a passion for building meaningful brand moments. This is a hybrid role where you’ll work across markets, channels, and departments—playing a key part in both our trade marketing initiatives and our co-branded partnerships. If you love turning big ideas into even bigger impact, keep reading.</p><p></p><h3><strong>What you’ll do:</strong></h3><h4><strong>🛍 Country Marketing Execution</strong></h4><ul> <li><strong></strong>Support the rollout of multi-channel campaigns across global markets (think: DACH, UK, France, Spain, Italy, Scandinavia, Benelux, Baltics, US, China).</li> <li>Adapt global assets to fit local market needs—respecting culture, context, and retail realities.</li> <li>Work closely with regional sales and marketing teams to localize strategy and make sure we’re speaking the right language (sometimes literally).</li> <li>Help organize events, pop-ups, trade shows, and other real-life moments that bring the brand to life.</li> <li>Monitor campaign performance and partnerships across markets—spot the insights, share the learnings, and help us do it even better next time.</li> <li>Track seasonal trade marketing activity and support our retail partners with engaging, on-brand promotions.</li> <li>Collaborate with internal teams (creative, e-comm, product, operations) to keep everything aligned and on time.</li> </ul><p><br/></p><h4><strong>🤝 Commercial Partnerships Marketing</strong></h4><ul> <li><strong></strong>Own the day-to-day on co-branded products and licensing partnerships—from planning and asset coordination to post-launch reporting.</li> <li>Act as the bridge between internal teams and external partners to keep campaigns aligned, creative, and cohesive.</li> <li>Coordinate timelines and marketing deliverables for collabs that get people talking (and shopping).</li> <li>Ensure every touchpoint—from product to campaign—is true to the collab’s concept and our brand’s voice.</li> <li>Manage agency relationships and production partners tied to partnership campaigns.</li> <li>Help run internal briefing processes and keep everything moving forward, on track, and beautifully executed.</li> </ul><p><br/></p><h3><strong>What we’re looking for:</strong></h3><ul> <li><strong></strong>2–4 years of experience in marketing—ideally in lifestyle, fashion, or consumer goods.</li> <li>A solid multitasker and project juggler. You’re comfortable in spreadsheets <em>and</em> brainstorms.</li> <li>Experience working cross-functionally and partnering with external stakeholders.</li> <li>Familiarity with marketing platforms and tools (CMS, analytics, project management software, email platforms, etc.).</li> <li>Fluent in English. (Extra languages? Big plus.)</li> <li>Proactive, creative, hands-on—and not afraid to roll up your sleeves.</li> <li>A team player with a passion for bringing brands together and making ideas happen.<br/></li> </ul><p>If this sounds like your kind of challenge, and you’re ready to help us shape the future of happy partnerships—<strong>let’s talk.</strong> 💛🧦</p>

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Company

Happy Socks

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