(Sr.) CRM Manager, Chefgood

<p>Marley Spoon is the new way to cook. We bring delightful, market fresh and easy cooking back to the people while building a sustainable supply chain for a waste-free world. We’re a well-funded and publicly listed company.</p><p>We operate across 3 continents and in 8 countries with over +900 employees worldwide. Being passionate foodies, we are using technology to reinvent the global food supply chain to reduce food waste. In the end, it's simple: We started Marley Spoon because we love cooking! We now have an exciting opportunity to bring a CRM Lead, Tech on board our team, working across all brands and territories. This is a once-in-a-lifetime opportunity to be part of the food revolution and join our food-tech start-up as we take our growth to the next level.</p><p>We are currently looking for a <strong>(Sr.) CRM Manager, Chefgood</strong> to join our team!<br/></p><p><br/></p><p>As a (Sr.) CRM Manager, you have individual contributor responsibility for driving the Chefgood brand forward as well as driving upsell initiatives across the active stage for meal-kits:</p><p>75%: Focus on driving communication across the Chefgood brand</p><ul> <li>Coordinate with brand team about new meal releases, feature developments and brand guidelines</li> <li>Plan all ad-hoc and recurring CRM activities across all lifecycle stages</li> <li>Brief, feedback &amp; approve new design &amp; content tasks to the internal content &amp; design team</li> <li>Ideate new ways of meeting and increasing KPIs across all lifecycle stages</li> <li>Monitor KPIs and prioritise new CRM initiatives based on customer pain points and business needs</li> <li>Planning &amp; setup of new vouchers, send-outs &amp; workflows</li> <li>Coordinate within the team and with other departments about expanding the CRM channel mix</li> <li>Plan &amp; execute regular A/B testing</li> </ul><p><br/></p><p>25%: Focus on upsell initiatives to increase basket size for active customers on our meal-kit brands (Marley Spoon &amp; Dinnerly)</p><p><strong>Requirements</strong></p><p>Ideally, 5-7 years of hands-on experience in the CRM field</p><ul> <li>Experience beyond email marketing is critical. And the ability to think across the channel mix in engaging customer via relevant channel, with a relevant proposition at a relevant time.</li> <li>High degree of accountability and cross functional stakeholder management</li> <li>Hands-on experience with omni-channel orchestration tools such as Iterable or Braze is highly desirable</li> <li>Fluent in English. </li> </ul><p><strong>Benefits</strong></p><ul> <li>An open, diverse culture with over 50 nationalities of friendly, fun-loving foodies!</li> <li>A company that’s growing fast, with plenty of opportunities for personal and professional growth</li> <li>Flexible working hours; Remote working from anywhere from Portugal is possible</li> <li>22 paid days off per year</li> <li>Food allowance of 7.62 euros per worked day</li> <li>Health insurance to all employees</li> <li>Possibility to be a part of Marley Spoon’s success with an outstanding equity program</li> </ul>