Sr. Manager of Demand Generation

About Us

Eagle Eye Networks is the global leader in cloud video surveillance, delivering cyber-secure, cloud-based video with artificial intelligence (AI) and analytics to make businesses more efficient and the world a safer place. The Eagle Eye Cloud VMS (video management system) is the only platform robust and flexible enough to power the future of video surveillance and intelligence. Eagle Eye is based in Austin, Texas, with offices in Amsterdam, Bangalore, and Tokyo. 

Eagle Eye Networks is a dynamic, fast-moving company. We value the benefits of face-to-face collaboration, and we believe it is more enjoyable and productive. The synergy of in-office interaction is critical to our culture and your presence is essential for Eagle Eye Networks’ success. Learn more at een.com.

Summary

Eagle Eye Networks is a leading provider of cloud-based video surveillance solutions. As we continue to expand our footprint in the industry, we’re looking for a talented and experienced Demand Generation professional to join our team. This role will be instrumental in driving our marketing efforts across the USA and ensuring alignment with our sales and finance teams.

We are seeking a dynamic and results-driven Manager/Sr. Manager of Demand Generation to lead our demand generation initiatives in the USA. The ideal candidate will have 7-15 years of experience in demand generation and a proven track record in both traditional and digital marketing channels. You will be responsible for creating and executing strategies to drive leads, optimize marketing spend, and achieve measurable results. If you’re passionate about driving demand, optimizing marketing strategies, and working in a fast-paced environment, we’d love to hear from you. Apply now to join Eagle Eye Networks and be a key player in our growth journey!

Key Responsibilities:

• Develop and Execute Demand Generation Strategies:

  • Design and implement comprehensive demand generation plans that span events, digital marketing, content marketing, and more.
  • Manage multi-channel campaigns to generate high-quality leads and drive pipeline growth.

• Budget Management and ROI Analysis:

  • Oversee the demand generation budget, ensuring effective allocation and maximizing return on investment.
  • Analyze campaign performance metrics and adjust strategies based on data insights to optimize results.

• Collaboration with Sales and Finance:

  • Work closely with the sales team to ensure alignment between marketing and sales objectives.
  • Collaborate with the finance team to track and report on campaign expenditures and overall ROI.

• Campaign Execution and Optimization:

  • Lead the planning and execution of key demand generation activities, including webinars, trade shows, email campaigns, and digital advertising.
  • Continuously test and refine strategies to improve performance and achieve business goals.

• Reporting and Communication:

  • Provide regular updates on campaign performance and demand generation metrics to the Global Head of Marketing and other stakeholders.
  • Prepare detailed reports and presentations to showcase the effectiveness of demand generation efforts.

Qualifications:

• Experience:

  • 7-15 years of experience in demand generation, with a strong background in both traditional and digital marketing.
  • Proven track record of managing successful demand generation campaigns and achieving measurable results.

• Skills:

  • Expertise in managing budgets and analyzing return on investment.
  • Strong understanding of various demand generation tactics, including events, digital marketing, content creation, and lead nurturing.
  • Excellent analytical skills with the ability to interpret data and make data-driven decisions.

• Collaboration and Leadership:

  • Demonstrated ability to work collaboratively with sales, finance, and other teams to drive business objectives.
  • Strong communication and leadership skills, with the ability to influence and motivate others.

• Education:

  • Bachelor’s degree in Marketing, Business, or a related field. Advanced degree or relevant certifications are a plus.

Why work for Eagle Eye?

Eagle Eye Networks is an innovative, global start-up building the only platform powerful enough to support the future of video surveillance and security. Here your voice will be heard, and talent respected. We have proven leadership and f