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Director, Category Strategy & Management
Conair LLCUnited Statesfull_timeVerifiedPosted 16 Oct 2025
About the role
Position Summary
The Director of Category Strategy & Management will lead category strategy and customer growth planning across the Beauty & Homecare business unit. This role is responsible for developing data-driven, insight-led recommendations that drive category and brand growth at key retailers. You will connect the voice of the shopper and customer to the business, transforming data into actionable strategies and compelling stories that influence customer decisions and internal priorities.Key Responsibilities
- Develop and execute customer-specific category strategies aligned to Beauty & Homecare business objectives.
- Leverage shopper insights, consumer data, and market analytics to identify growth opportunities.
- Create compelling, insight-driven selling stories that influence retail partners and internal stakeholders.
- Collaborate with Sales, Marketing, and Product teams to align category and innovation plans.
- Lead shelf, assortment, and pricing analyses that optimize category performance.
- Develop and maintain category dashboards to track business performance and identify gaps.
- Present category and customer strategies to senior leadership and external customers.
- Coach and develop a team of category management associates.
- Build and develop Center of Excellence for Category Management & Category Strategy for the Beauty & Home Care Business Unit and Customer Teams.
Required Experience and Skills
- 10+ years in Category Management, Shopper Insights, or Customer Strategy within a CPG or consumer goods company.
- Experience developing customer growth strategies for major retailers (e.g., Target, Walmart, Amazon, Ulta, CVS).
- Strong analytical and storytelling capability; able to turn insights into persuasive recommendations.
- Proficient in syndicated data tools (IRI, Nielsen, Circana, Numerator) and visualization platforms (Power BI, Tableau).
- Proven ability to lead cross-functional collaboration and influence outcomes.
- Bachelor’s degree required; MBA preferred.
Core Capabilities
Category Strategy
Develops integrated category and customer strategies that align to brand priorities and business goals. Identifies market trends, whitespace, and assortment opportunities that drive category growth.Customer Strategy & Storytelling
Builds strategic narratives that connect insights to customer outcomes. Uses storytelling to simplify complexity and inspire customer action. Communicates clearly and persuasively across levels.Customer Collaboration
Builds strategic partnerships with retail customers through collaboration and trust. Aligns joint business plans to shared growth goals and fosters win-win outcomes.Leadership & Development
Leads a high-performing team that delivers excellence through accountability, innovation, and collaboration. Develops talent and fosters a culture of continuous learning and shared success.Capabilities Aligned to Core Values
Core ValueCapabilitiesCollaborationBuilds strong partnerships across functions and with customers. Shares insights openly to drive alignment and results.ExcellenceDelivers high-quality insights, analysis, and storytelling that influence business outcomes. Sets a standard for precision and impact.InnovationLeverages data and new tools to uncover growth opportunities and evolve category storytelling methods.AccountabilityOwns outcomes, communicates with transparency, and drives continuous improvement across customer and category performance.Environmental Factors- Working conditions are normal for an office environment.
- Must be able to sit for extended periods of time.
- Must be able to use a computer keyboard and view a monitor for extended periods of time.
- This role requires on-site presence at our Stamford, CT office Monday through Thursday, with the flexibility to work remotely from anywhere on Fridays.
- Comprehensive Medical/Dental/Vision plans
- Gene
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