Manager, Growth Product Team (Remote, US)
Grafana LabsAbout the role
About the Role
We are looking for a leader of our Growth Product team within the Self-Service business. This person will lead a small Growth team focused on driving Activation and Conversion within our massive PLG motion. Reporting to the VP of Self-Service, this role will directly manage a small team of Growth-focused PMs focused on Activation and take ownership of day-to-day responsibilities on the Conversion optimization front. Over time, the purview of this person will expand as we bring on additional Growth Engineers and supporting resources.
Success in this role will require a combination of being a strong manager for their direct reports - providing coaching, domain knowledge and product instincts - as well as a strong executor who can work with cross-functional teams to influence our product roadmap.
What you’ll be working on
- Growth Ownership: Wake up 5 days a week thinking: how do we help new users find what they’re looking for & see value, and how do we convert/monetize the right ones.
- Team Management: Manage a small team, consisting of an Onboarding PM and some combination of a Designer or Lifecycle person. You’ll ensure they are set up for success to drive improved Activation within our funnel.
- Conversion optimization:
- Propose and own the short and long-term conversion and monetization roadmap
- Top of funnel positioning and experimentation for self-service pricing
- Own the experimentation of Trials and product-specific promos that would incentive conversion to paid
- Experiment with in-product and email experiences, such as checkout flows, banners, notifications and upsell opportunities to drive conversion to paid. This includes email onboarding campaigns.
- Partner and propose new/additional pricing opportunities with our Pricing teams.
What you bring
- Demonstrable success as a Growth Product Manager. You’ve got multiple examples of increasing activation, conversion or retention by leading a cross-functional team.
- Domain experience in developer tools. You understand the motivations of this audience, understand what looks like marketing-BS, and have spent countless hours thinking about serving this space.
- Highly motivated self-starter that is keen to make an impact and is unafraid of tackling large, complicated problems
- Reasonably comfortable with ambiguity. There’s plenty of resources to work on these problems, but wrangling them can be tricky.
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