Sr. Manager, Global Events - Experiential Flagship Events
TwilioAbout the role
See yourself at Twilio
Join the team as our next Sr. Manager, Global Events - Experiential Flagship Events.
Who we are & why we’re hiring
At Twilio, we’re shaping the future of communications, all from the comfort of our homes. We deliver innovative solutions to hundreds of thousands of businesses and empower millions of developers worldwide to craft personalized customer experiences.
Our dedication to remote-first work, and strong culture of connection and global inclusion mean that no matter your location, you’re part of a vibrant, diverse team making a global impact each day. As we continue to revolutionize how the world interacts, we’re acquiring new skills and experiences that make work feel truly rewarding. Your career at Twilio is in your hands.
About the job
Twilio is seeking a dynamic and experienced Senior Manager, Global Events to lead our flagship event portfolio, including our annual user conference and subsequent regional events, Sales Kickoff, Sales Club, and other high profile events for our customers. This strategic role is responsible for crafting and executing a comprehensive event strategy that drives pipeline growth, accelerates world-class customer experiences, increases customer adoption, and enhances brand awareness in the market.
This role will require a strategic leader with a proven track record of delivering large-scale, impactful events that align with business objectives. This role will collaborate closely with cross-functional teams across marketing, as well as C-level executives and regional field teams across LATAM, EMEA, and APJ. This position reports to the Senior Director, Global Events.
Responsibilities
In this role, you’ll:
- Develop and implement high-impact event strategies and experiences that align with Twilio's commercial business objectives and outcomes.
- Drive awareness, customer adoption, demand conversion, and community engagement through innovative and compelling event experiences.
- Operationalize innovation within B2B technology event marketing, ensuring that Twilio's events stand out in the industry.
- Continually assess and evolve event programs to create unique and memorable experiences that resonate with our audience.
- Lead and mentor a matrixed team of event professionals, fostering a culture of excellence and collaboration.
- Manage a portfolio of events, ensuring flawless execution and a seamless attendee experience.
- Collaborate with cross-functional and regional teams in LATAM, EMEA, and APJ to ensure cohesive branding and messaging across all events while tailoring them for local markets, ensuring relevance and maximizing regional impact.
- Oversee event budgets, timelines, and vendor relationships to ensure seamless delivery and high-quality execution.
- Utilize data and analytics to measure event success and inform future strategies.
- Stay abreast of industry trends and incorporate best practices into event planning and execution.
- Partner closely with product teams to align event content, product demos, and launches with the overall product roadmap and go-to-market strategy.
- Collaborate with sales leaders to integrate pipeline generation, customer engagement, and partner relationships into the event strategy, ensuring events contribute to revenue goals.
- Work with brand leaders to ensure all events align with Twilio’s brand identity and positioning, creating a consistent and powerful customer experience.
- Provide regular executive-level reporting on event performance, ROI, and impact on business objectives.
- Stay current on event industry trends and incorporate innovative approaches into Twilio’s event portfolio.
Qualifications
Not all applicants will have skills that match a job description exactly. Twilio values diverse experiences in other industries, and we encourage everyone who meets the required qualifications to apply. While having “desired” qualifications make for a strong candidate, we encourage applicants with alternative experiences to also apply. If your career is just starting or hasn't followed a traditional path, don't let that stop you from considering Twilio. We are always looking for people who will bring something new to the table!
Required:
- 8+ years of experience in event management, with a focus on large-scale, global events as well as Internal Events including Sales Kickoffs and Sales Clubs.
- Proven leadership experience, managing teams and cross-functional collaboration.
- Strong communication and interpersonal skills, with experience working with C-level executives
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