VP of Sales

Recruiting Firm, Riderflex has been hired by our client, Growlink to find their VP of Sales.

Company: Growlink
Industry: Agritech
Title: VP of Sales
Location: Remote (prefer Colorado or Florida based, but all will be considered)
Base Salary: Between $150k and $200k depending on experience
Bonus/Commission: 20% performance-based
Reports to: CEO
Direct Reports: Yes 
Type: Full-time/W-2

Position Overview:
We are seeking a strategic and results-oriented Vice President of Sales to lead our sales team. This role is crucial for driving our growth in the SaaS and hardware sectors, focusing on building a high-performing team and expanding our market presence. The ideal candidate will have extensive experience in sales leadership, particularly in SaaS, hardware, and e-commerce environments.

Key Responsibilities:

• Team Leadership: Build, manage, and mentor a team of Account Executives (AEs), Sales Development Representatives (SDRs), and Customer Success Managers.
• Sales Strategy: Develop and execute a comprehensive sales strategy to achieve company growth targets for SaaS and hardware sales.
• Market Expansion: Identify and pursue new market opportunities, focusing on large commercial grows and multi-state operators (MSOs).
• Customer Relationships: Build and maintain strong relationships with key decision-makers and stakeholders in target accounts.
• SaaS Growth: Drive the growth of our SaaS platform, ensuring high customer retention and renewal rates.
• E-commerce: Oversee e-commerce sales, optimizing the online sales process and customer experience.
• Performance Management: Set and track team performance metrics, ensuring accountability and continuous improvement.
• Collaboration: Work closely with internal teams, including marketing, product development, and customer support, to ensure alignment and customer satisfaction.
• Market Insights: Provide feedback on market trends, customer needs, and a
• competitive landscape to inform product development and marketing strategies.

• Education: Bachelor’s degree in business, Marketing, Agriculture, or a related field. MBA preferred.
• Experience: Minimum of 10 years of experience in sales, with at least 5 years in a leadership role. Experience in SaaS, hardware, and e-commerce sales is essential.
• Industry Knowledge: Strong understanding of cannabis cultivation processes and challenges is highly desirable.
• Skills: Excellent communication, negotiation, and presentation skills. Proficiency in CRM software and other sales tools.
• Attributes: Ability to work independently and as part of a team in a fast-paced, dynamic environment.

• Competitive salary and commission structure.
• Comprehensive benefits package, including health, dental, and vision insurance.
• Unlimited PTO.
• 401K with matching.
• Opportunities for professional growth and advancement.
• A collaborative and innovative work environment.
• Stock Options or Equity Grants: 0.50% to 1%.

About Us:
Growlink is a leading provider of advanced IoT controllers, sensors, and cultivation software for controlled environment agriculture (CEA), with a special focus on creating software tools for cannabis cultivators that help them grow more with less. We are seeking a highly skilled and experienced Account Executive to join our sales team.

Culture:
Our company culture resembles that of a startup, characterized by a small team of around twenty-five employees who often take on various roles beyond their defined job descriptions. This hardworking and motivated group thrives on open communication, where individuals feel comfortable discussing issues with anyone in the company. The atmosphere is relaxed, with informal interac