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Assistant Director for Athletic Communications

University of Massachusetts
UMass Dartmouth, UMass Dartmouth, United Statesfull_timeVerifiedPosted 13 Feb 2026
💰 $72,239/yr($60,729/yr – $72,239/yr)

About the role

OFFICIAL JOB TITLE: Assistant Director for Athletic Communications        

DIVISION: Administration & Facilities

DEARTMENT: Athletics

BARGAINING UNIT STATUS: ESU        CAT. 13                           

FLSA STATUS: Exempt

REPORTS TO: Director for Athletic Communications

SUPERVISES: Exercises direct supervision of 15 to 20 student employees

SUMMARY PURPOSE OF POSITION: The Assistant Director for Athletic Communications supports the promotion of all facets of the Athletic Department to internal and external constituencies to heighten visibility and expand support for varsity intercollegiate programs. The incumbent collaborates on the designs and production of brochures, game programs, newsletters, and social media posts, oversees gameday statistical operations and promotion of select sports with direct supervision of student workers.  The Assistant Director supports the work of the Athletic Communications Director to ensure the responsibilities of the area are effectively covered.

In carrying out these responsibilities, the incumbent follows the University’s best practices to build and/or support student academic success and retention and assist in meeting strategic objectives for persistence and timely graduation of all the student population.

EXAMPLES OF PRIMARY DUTIES AND RESPONSIBILITIES:

Athletic Communications & Media Relations

  • Serves as the primary communications contact and oversees game day statistical operations for assigned varsity programs
  • Oversees all aspects of publicity and day-to-day media relations for assigned varsity programs and serves as a backup for other programs
  • Assists with ensuring the department is versed and innovative in all media relations areas, including, but not limited to press box management, in-game statistics, coordinating video web streaming, photography coverage, and social media engagement
  • Assists with growing regional network of coverage while working to increase publicity of the University's athletic programs and academic achievements
  • Supports Corsair of the Week selections and quarterly celebrations

Digital Content & Creative Production

  • Supports the department with highly visible and effective social media presence
  • Monitors and tracks social media engagements, ensures consistent branding and delivery while identifying new social media strategies and emerging technology
  • Serves as editor for game highlights, cinematic recaps, hype videos, and featured content for social media including video interviews and press conferences
  • Creates programs, gameday/final score, and other graphics for social media and website
  • Supports the promotion of games, special events (e.g., conference championships, Corsair Hall of Fame, The Arnie’s), and national initiatives (e.g., NCAA Division III Week, National Girls and Women in Sport Day, Diversity and Inclusion Week, National Student-Athlete Day)

Operations Support & Student Workforce Coordination

  • Trains, manages, and handles scheduling for student workers
  • Attends and participates in department staff meetings and trainings
  • Assists with major events sponsored by the department
  • Provides input on resource needs, including student staffing and support requirements, to assist departmental planning
  • Performs other job-related duties and responsibilities that may be assigned and/or the job description changed periodically to reflect changing organizational needs

MINIMUM QUALIFICATIONS:

  • EDUCATION:    Bachelor's degree
  • EXPERIENCE:   
    • Demonstrated (3 years) experience supporting game day operations including statistical reporting and live event coverage
    • Previous (1 year) experience working with media relations/public relations
    • Experience with photography, graphic design, and visual content creation for digital and social media platforms
  • OTHER:    Evening, weekend, and holiday hours expected; occasional local and regional travel required

PREFERRED QUALIFICATIONS:

  • Master’s degree
  • Experience working in a collegiate athletics, sports information, or comparable intercollegiate sports environment
  • Experience with video production, editing, or broadcasting in an athletics environment

 KNOWLEDGE, SKILLS, AND ABILITIES REQUIRED:

  • Self-mo

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Company

University of Massachusetts

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