Director, Merchandising - Curry Brand

Values & Innovation

At Under Armour, we are committed to empowering those who strive for more, and the company's values - Act Sustainably, Celebrate the Wins, Fight on Together, Love Athletes and Stand for Equality - serve as both a roadmap for our teams and the qualities expected of every teammate.

 

Our Values define and unite us, the beliefs that are the red thread that connects everyone at Under Armour. Our values are rallying cries, reminding us why we're here, and fueling everything we do.

 

Our pursuit of better begins with innovation and with our team's mission of being the best. With us, you get the freedom to go further - no matter your role. That means developing, delivering, and selling the state-of-the-art products and digital tools that make top performers even better.

 

If you are a current Under Armour teammate, apply to this position on the Internal Career Site Here. 

Purpose of Role

The Director, Merchandising – Curry Brand, will develop and lead the implementation of Curry Brand’s overall Merchandising vision, strategy & tactics resulting in sustainable, profitable growth and brand health. Core responsibilities will include long range and seasonal oversight of the: line architecture and product Lifecyle; Global marketplace segmentation & assortment strategies; go-to-market operational effectiveness; and Curry Brand Collaboration strategy. This leader will work cross-functionally throughout UA to inspire a collaborative and supportive operating environment and be a consensus-builder who drives results for Curry Brand and Under Armour.

Your Impact

•    Partner with the GM, Curry Brand to create Curry Brand’s long-range & mid-range Innovation Platform strategies, informed by Consumer insights and data
•    Collaborate with key functional & cross-functional partners to lead the development of Curry Brand’s Global product merchandising strategy across the UA portfolio through a consistent approach and compelling story-telling season to season by area and across Products; drive Increased merchandising strategy adoption and implementation globally across platforms in all markets.
•    Partner with Global Merch & Merch Planning teammates to lead the development and execution of Curry Brand’s seasonal line architecture & product strategies that drive SKU productivity, channel segmentation, flow, margin, pricing, sell-thru, scarcity modeling etc. across all areas to unleash profitable revenue growth for Curry Brand and UA.
•    Team up with Global & Regional Merchandising Leaders to drive the development of segmentation and differentiation approach & strategies to create a consistent, curated marketplace that optimizes Curry Brand’s potential for revenue and market share growth; garner buy-in on these strategies from key partners across Regional Leadership, Sales & DTC.
•    Partner with Regional Merchant Leaders to develop and map multi-year product strategies to drive the elevation of the Curry Brand’s potential “ceiling” via increased penetration of “Better” & “Best” level products into Tier 1 & 2 partners, as well as “Good” level, commercial opportunities for Tier 3 destinations. 
•    This Leader plays a critical role in leading/driving Merchandising excellence at Curry Brand across Global & Regional teammates as a dynamic change agent, a coach & mentor, a thought-leader, a consummate connector, a transparent & effective communicator, and trust-worthy partner.
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Qualifications

•    Ability to influence cross-functional partners through strong and proven relationships
•    Ability to successfully lead a cross-functional pod
•    Ability to communicate product strategies verbally and in writing
•    Consummate collaborator, effective communicator, consensus-builder, and influencer
•    Strong analytical and conceptual skills

 

EDUCATION AND/OR EXPERIENCE:
•    Minimum of 5 years relevant senior level merchandising or product experience in a fast-paced, product-oriented, consumer-driven company, demonstrating proven career growth and increased responsibility. 
•    Experience with a variety of go-to market models (wholesale, direct-to-consumer, retail, digital, etc.) in a matrixed organization
•    Track record of successfully motivating, collaborating with & influencing functional & cross-functional teammates across all levels of the organization (leadership, to peers to entry level)
•    Demonstrable ability to drive change across a highly matrixed organization 
•    Track record of leading and managing teams through processes and change.

OTHER REQUIREMEN