Associate Social Media Strategist

Business Overview 

KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, P3, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning across performance marketing and data and technology. Fueled by a deep understanding of consumer behavior, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries. Learn more at www.KINESSO.com.

Position Summary

We are looking for you - dynamic, best-in-class talent - to join the KINESSO team as an Associate Social Media Strategist. In this role, you will work closely with team members to monitor, respond to, and engage directly with clients’ communities across social channels and fresh, new perspective on the ever-changing social landscape. This entry-level opportunity will kickstart your career in social and provide a platform to partner with the world’s leading brands.

Responsibilities

•    Develop a deep understanding of client’s brand tone in order to embody the voice of the brand and update client’s social media response bank on an on-going basis.
•    Respond to social comments and DMs on social platforms via community management, including after-hours moderation.
•    Own organic social media content publishing via automated content management system and manually in-platform.
•    Assist with building monthly paid calendars by recommending assets, in collaboration with the Paid Social team.
•    Provide quarterly updates on best practices for both organic and paid social.
•    Maintain and update a social media playbook inclusive of SMRB language and protocols, channel strategies and social guidelines. 
•    Compile qualitative reports, focusing on audience observations and commentary themes for agency partners and clients.
•    Build strong relationships with internal and external agency teams to complete client work efficiently.
•    Provide your own expertise and perspective on new social media features and shifts in the social landscape by producing POVs for the agency. 
•    Work collaboratively with the Social Strategy team and associated IPG agencies on ad-hoc projects (outside of client work) to help drive new business opportunities for KINESSO.

Desired Skills & Experience

•    0-2 years of experience in social media, community management and strategy
•    Demonstrated enthusiasm for interactive media and digital marketing with strong working knowledge of social media
•    Experience in community management, planning editorial calendars, publishing social content and/or reporting preferred, but not required 
•    Team player who is able to balance multiple workstreams and collaborate across multiple departments
•    Strong writing and communication skills
•    Working knowledge of current and emerging social media platforms
•    Experience with CMS platforms (i.e., Sprinklr, Sprout Social, Hootsuite, etc.) preferred, but not required
•    Experience working within the health industry or government agencies is a bonus, but not required

 

We See You  

At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.  

We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.   

We See You at IPG Mediabrands. 

Wage and Benefits

We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better