Marketing Specialist

Job Req ID: 25155

About Supermicro:

Supermicro® is a Top Tier provider of advanced server, storage, and networking solutions for Data Center, Cloud Computing, Enterprise IT, Hadoop/ Big Data, Hyperscale, HPC and IoT/Embedded customers worldwide. We are the #5 fastest growing company among the Silicon Valley Top 50 technology firms. Our unprecedented global expansion has provided us with the opportunity to offer a large number of new positions to the technology community. We seek talented, passionate, and committed engineers, technologists, and business leaders to join us.
 

Job Summary:

We are looking for a candidate with a creative mindset who can generate ideas and alternates between creating concise social media and ad copy content along with long format versions. The successful applicant will be part of a growing team of creatives, producing content across various mediums including digital, social, email, videos, and search.

Apart from content generation, we are also looking for a content syndication specialist to join our marketing team, who can identify lead generation opportunities.

Essential Duties and Responsibilities:

· Prior experience updating content or working with a digital publisher

· Develop compelling and persuasive copy for various email campaigns that aligns with the brand’s voice and marketing objectives.

· Excellent writing, editing, and research skills.

· Excellent organization and time management skills, with the ability to manage multiple projects simultaneously.

· Design and execute lead generation campaigns through web partners that potentially turn into qualified leads.

· Collaborate with internal stakeholders to get the content out on time.

· Performance Analysis: Monitor and analyze the performance of syndicated content to understand its impact and effectiveness. Use these insights to optimize future content syndication strategies

· Manage lead management tool.

· Identify new lead generation opportunities and launch relationships with new publishers.

· Strong ability to interpret and share data effectively and professionally when presenting to stakeholders.

· Experience and skills managing internal and external resources to complete projects against strict deadlines and budget requirements

· Ability to think strategically in targeting technical audiences while considering both data driven insights as well as behavioral tendencies.

· Advanced knowledge of HubSpot marketing automation software required

· Own email marketing campaigns including strategy, implementation, automation processes, measurement, and optimization of targeted marketing programs

· Manage HubSpot Marketing automation platform, supporting as the internal subject matter expert, including admin configuration, user management, and create of system processes.

Qualifications:

· 3-5 years of marketing content experience

· Bachelor's degree in Marketing, Communications, or a related field.

· Technical degree required.

· Data driven and highly analytical; able to continually evolve and improve using data to develop content.

· Prior experience managing social media and knowledge of social media platforms, best practices, and reporting

· Excellent written and verbal communication skills.

· Creative thinking and problem-solving skills: Ability to turn complex concepts into persuasive copy.

· Analytic and extremely detail oriented

· B2B Marketing Knowledge: Understand how to communicate with a professional audience

· Self-Starter: Independent, able to manage multiple projects and deadlines

Salary Range

$67,000 - $95,000 

The salary offered will depend on several factors,