Marketing Operations Manager

It's fun to work in a company where people truly BELIEVE in what they're doing!

We're committed to bringing passion and customer focus to the business.

OUR MISSION

At Redwood, we empower our customers with lights-out automation for their mission-critical business processes.

ABOUT US

Redwood Software is the leader in full stack automation fabric solutions for mission-critical business processes. With the first SaaS-based composable automation platform specifically built for ERP, we believe in the transformative power of automation. Our unparalleled solutions empower you to orchestrate, manage and monitor your workflows across any application, service or server — in the cloud or on premises — with confidence and control. 

Redwood’s global team of automation experts and customer success engineers provide solutions and world-class support designed to give you the freedom and time to imagine and define your future. Get out of the weeds and see the forest, with Redwood Software.

CORE VALUES

One Team. One Redwood

Make Your Own Weather

Obsess over Customer Success

Work the Problem

Be Curious

Own the Outcome

Respect Each Other

YOUR IMPACT 

Redwood Software is looking for a data-driven, process-focused, ambitious Marketing Operations Manager to join our team. In this role, you’ll be responsible for leading the development, execution, and continuous improvement of our marketing operations and analytics framework. Your work will be critical to ensuring our marketing strategies are data-informed, efficient, and aligned with our company goals.

Marketing Technologies

• Expertise in Marketo, Salesforce, Leandata, Outreach: understanding technical foundations to build, assess and review programs, workflows, segmentation to support marketing campaigns, sales handoff and analytics

• Technology management and collaboration: partnering with the marketing team to ensure program execution is accurate, efficient and incorporates the variable necessary for tracking and attribution

Analytics

• Drive insights through data: actively measuring program performance to find areas of opportunity for future campaigns, creating template reports for marketing owners to monitor engagement, bounces, unsubscribes, etc.

Optimization and Collaboration

• Process optimization: Design, document, and streamline templates and processes for efficiency, working to continuously simplify systems, optimize workflows, and improve campaigns

• Database management and data quality: Maintain data cleanliness and integrity across marketing platforms, ensuring high-quality data reporting (leads, segments, Salesforce campaigns, etc.).

• Troubleshooting: ability to quickly find root causes and implement solutions

• Testing: Experience with establishing structured tests and testing methodologies

YOUR EXPERIENCE 

• 2-5+ years general B2B tech marketing experience

• Proficiency in CRM, marketing automation, and key marketing technologies (e.g., Salesforce, Marketo, Outreach, Qlik, LeanData, ZoomInfo, Qualified, 6sense)

• Marketo certification preferred

• Solid understanding of MAP fundamentals, creating new campaigns, assets and managing the lead journey 

• Familiarity with compliance and data privacy standards across different regions

• Track record of successfully building and optimizing processes across marketing programs

• US Central or Eastern time zone is preferred.

If you like growth and working with happy, enthusiastic over-achievers, you'll enjoy your career with us!

THE LEGAL BIT

Redwood is an equal opportunity employer. Redwood prohibits unlawful discrimination based on race, colour, religion, sex, gender identity, marital or veteran status, age, national origin, ancestry, citizenship, physical or mental disability, medical condition, genetic information or characteristics (or those of a family member), sexual orientation, pregnancy or any other consideration made unlawful by regional or local laws. We also prohibit discrimination based on a perception that anyone has any of those characteristics or is associated with a person who has or is perceived as having any of those characteristics. All such discrimination