About the role
<div class="content-intro"><h3><strong>Who we are:</strong></h3> <p>Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.</p> <p>WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <a href="WPP.com">WPP.com</a>&nbsp;</p> <p>For more information visit&nbsp;<a href="https://www.bursonglobal.com/">bursonglobal.com</a> and follow us on <a href="https://www.linkedin.com/company/burson/posts/?feedView=all">LinkedIn</a> and&nbsp;<a href="https://www.instagram.com/burson.global/?hl=en">Instagram</a>.</p></div><h3><strong>More about the role:</strong></h3> <p>We are seeking an <strong>Account Director</strong> to join our Consumer &amp; Brand Practice, leading integrated strategies and execution for a high-profile, fast-moving consumer brand portfolio. This role is ideal for a strategic, culturally attuned leader who thrives in a dynamic environment and can translate product innovation, music culture, and real-time trends into compelling communications strategies and creative, earned-first ideas.</p> <p>You will work collaboratively across account, creative, influencer, social, and strategy teams—while serving as a senior client partner and internal leader driving excellence across multiple workstreams.</p> <p>This role can be based in New York or Los Angeles.</p> <h3><strong>What you'll do:</strong></h3> <p><strong>Lead Integrated Strategy &amp; Execution</strong></p> <ul> <li>Lead development and execution of integrated communications strategies grounded in audience behavior, cultural insights, and platform dynamics</li> <li>Overseeing complex, multi-channel programs that connect earned media, social, influencer, and cultural relevance</li> <li>Lead the strategic planning, development and execution for high-profile events that feature top-tier talent and C-suite executives</li> <li>Drive strategic dir