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Senior Events Marketing Manager

Expedia Group
West Hollywood, United Statesfull_timeVerifiedPosted 6 Nov 2023
💰 $233,500/yr($146,000/yr$233,500/yr)

About the role

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Senior Events Marketing Manager

At Expedia Group, we believe that travel is a force for good, and the transformative tech we create is set to power tomorrow's unforgettable journeys. We’re guided by a love of travel and an inclusive purpose to strengthen connections, broaden horizons and bridge divides.

The PR, Social, Influencer and Events org is a global team of communications experts who support Expedia Group (EG) and its 3 flagship brands, Expedia, Hotels.com and Vrbo. We’re comprised of 6 core functions: PR, Corporate Communications, Media Relations, Social and Influencer, Events and Experiences, and Operations.

The Events and Experiences team designs and executes a highly strategic, best-in-class program of events and experiences in markets all around the world, delivering against specific business objectives whilst also working cumulatively to build awareness and relevance for our brands and products. Our output is expansive, spanning not only Travel but also Sport, Music, Lifestyle and Culture.

This is an exciting time to join a dynamic team who sit at the intersection of travel, culture, and technology. We’re seeking non-traditional thinkers, who can balance deep functional expertise with high emotional intelligence and an ability to contribute to building a positive, inclusive, and high performing team dynamic.

What you’ll do:

  • Help to deliver consumer, partner and Influencer events and experiential activations that build relevance, buzz and demand for our products and brands

  • Proactively lead strategy, ideation, planning, production, and execution of multiple types of events, activations, hospitality, and special projects across various audiences, including influencers, press, different consumer demographics, and industry

  • Partner with other teams across EG, including Partnerships, B2B, Influencer Marketing, PR, Brand Marketing, Media Relations, to execute brand-specific or multi-brand experiences

  • Activate against various sponsor-related events and programs, such as football (i.e. UEFA, Liverpool FC), college football (i.e. Fiesta Bowl & BCS), music (i.e. New Orleans Jazz festival)

  • Manage agency and vendor relationships

  • Collaborate with stakeholders on budget forecasting and ensure that live projects are delivered within budget across multifaceted campaigns

  • Understand the different teams, stakeholders and needs across EG; able to develop and track measurable KPIs, driving towards objectives across multiple stakeholders and/or brands

Who you are:

  • Someone with 8 - 10 years in-house experience in the events and experiential space

  • You have a drive for attention to detail, high level of craft and excellent creative taste. You understand the importance of creativity and design, and the role it plays in delivering innovative, best-in-class work

  • You’re able to establish credibility and build deep and trusted relationships with partners at all levels of the organization, as well as creative partners, agencies, and vendors to who can help us to up-level and push our work to be its absolute best

  • You have strategic and critical thinking skills; able to see “big picture” while also being connected into details

  • You can communicate effectively and concisely, tailoring your style to different audiences, with honed listening skills and an ability to hear and consider different and sometimes contrasting perspectives

  • You’re adept at using data and to make appropriate decisions on trade-offs and prioritization

  • Resilient and constructive when faced with change, able to shift approaches when needed in response to unexpected events and circumstances

  • You thrive on identification of key processes to gain efficiencies, scale and actively simplifies complexity for project and cross-functional planning

  • Clear understanding of the project planning, concept development, and production process and timing needs to successfully drive projects from strategy through execution

  • Exceptional attention to detail, while still working under tight deadlines. Strong written and verb

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Company

Expedia Group

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