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Business Development Director

Penn Mutual
Penn Mutual, United States, United Statesfull_timeVerifiedPosted 13 Mar 2025

About the role

Job Description:

The Business Development Director is a key role in the 1847Financial office responsible for driving results through sales growth and recruiting. The role also assists the Managing Principal in managing the overall firm health, including financial viability and profitability.

We’ve embraced a flexible, hybrid approach to work. Based on your role and personal preference, we empower you to choose where you work best. This model allows you to balance your life and bring your whole self to work.

Responsibilities

  • Recruit and select financial professionals who seek a closely affiliated relationship with Penn Mutual and HTK.
  • Work with firm management team and individual financial professionals to develop sales concept guidance, client presentations, and special documents.
  • Become and remain well versed in the features and benefits of all Penn Mutual life and annuity products and applicable illustration software.
  • Become and remain well versed in the features and benefits of the HTK platform.
  • Maintain all necessary insurance licenses and the appropriate designation as a general securities principal through FINRA.
  • Develop and achieve annual recruiting and sales goals, subject to review and approval of the 1847Financial leadership.
  • Provide a line of communication between the Penn Mutual and HTK home office and financial professionals associated with the firm including financial professionals recruited by the Business Development Director as well as financial professionals assigned by 1847Financial.
  • Perform other duties that may be assigned to Business Development Director by Managing Principal.
  • Must act in full compliance with all laws and regulations applicable to the business.
  • Ensures the firm's and Penn Mutual brand guidelines are consistently met.
  • Supports firm community involvement and sponsorship activities.
  • Remains current in profession and industry trends.
  • Achieves Results. Demonstrates the ability to help financial professionals achieve strong business results by helping with business plans and tracking/reporting of performance results.
  • Communication and Writing Skills. Possesses strong written and verbal communication skills. Demonstrates strong creative writing skills, presentation skills and possesses strong knowledge of AP style guidelines.
  • Business Acumen. Has a working knowledge of life and annuity products as well as a solid understanding of the financial professional role and how an agency operates.
  • Firm Strategy. Demonstrates a solid understanding of the overall business strategy of the firm to execute on plans to help move the business forward.
  • Relationship Building and Collaboration. Engages senior firm leadership and collaborates with others to drive marketing programs. Builds trust, credibility and demonstrates strong self-confidence and leadership qualities.
  • Influence. Influences financial professionals to help drive the agency strategy, marketing campaigns and community relations initiatives.
  • Customer Service Orientation. Possesses superior customer service skills by understanding and anticipating customer needs and adapting approach to different customer groups and requirements.
  • Creativity. Uses original and innovative approaches to messaging and marketing programs and events.
  • Negotiation. Negotiates with senior leadership and vendors regarding marketing priorities, vendor agreements and resources to maintain focus on marketing strategy.

Education

  • Bachelor's Degree Business Administration or Marketing preferred, or equivalent work experience preferred

Experience

  • 5-7 years’ experience in a similar role required
  • Life Insurance industry experience required
  • Wealth Management industry experience required
  • FINRA Series 7 and/or 6 required
  • FINRA Series 65 and Series 66 required
  • FINRA Series 63 preferred
  • Solid technical understanding of life, annuity and wealth management products and sales concepts, technology, related tax laws and state regulations. Knowledge of the business units and operations of Penn Mutual and the retail sales process of financial professionals and marketing campaigns. Required

  “The Business Development Director Compensation Plan is primarily incentive-based and is composed of salary, incentive compensation and overrides on the production of financial professionals in the Business Development Director’s unit.”

For over 175 years, Penn Mutual has empowered individuals, families and businesses on the journey to achieve their financial goals. Through our partnership with Financial Professionals across the U.S., we help instil

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Company

Penn Mutual

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