Sr. Product Manager, Engagement Management Journey
VanguardAbout the role
The Sr. Product Manager, Engagement Management Journey is an individual contributor responsible for defining and advancing the strategy for engagement intelligence within the FAS Sales Product suite. This position centers on capturing, analyzing, and operationalizing insights from sales engagements—across phone, virtual, and in person channels. It also requires familiarity with CRM systems to ensure alignment between engagement data, client profiles, and opportunity records.
A major accountability of this role is making build, buy, or hybrid decisions as new capabilities are added to the Engagement Management ecosystem. The role involves continuously evaluating what should be built in house, what should leverage vendor tools, and where hybrid solutions create the best value.
You will partner closely with cross functional teams to deliver intuitive, high performing solutions that increase sales effectiveness, improve follow up consistency, and strengthen the quality of interactions with advisors and prospects.
Shape the Future of Engagement Intelligence at Vanguard
At Vanguard, our sales channels are at the heart of how we empower our Financial Advisor Services (FAS) sales crew. As the sales landscape evolves, we see significant opportunities to transform how sales executives capture insights from client and prospect engagements—whether by phone, virtual meeting, or in‑person conversation. We’re seeking an Sr. Product Manager, Engagement Management Journey who will own the Engagement Intelligence and Post‑Engagement Follow‑Up workflows across the Sales Product ecosystem, modernizing how sales executives document interactions, extract insights, and take informed next steps.
This role plays a critical part in shaping a digital‑first sales experience, ensuring that engagement workflows are intuitive, insight‑rich, and seamlessly connected to the broader Sales Product suite.
Role Overview
The Sr. Product Manager, Engagement Management Journey is an individual contributor responsible for defining and advancing the strategy for engagement intelligence within the FAS Sales Product suite. This position centers on capturing, analyzing, and operationalizing insights from sales engagements—across phone, virtual, and in‑person channels. It also requires familiarity with CRM systems to ensure alignment between engagement data, client profiles, and opportunity records.
A major accountability of this role is making build, buy, or hybrid decisions as new capabilities are added to the Engagement Management ecosystem. The role involves continuously evaluating what should be built in‑house, what should leverage vendor tools, and where hybrid solutions create the best value.
You will partner closely with cross‑functional teams to deliver intuitive, high‑performing solutions that increase sales effectiveness, improve follow‑up consistency, and strengthen the quality of interactions with advisors and prospects.
Key Responsibilities
Own & Optimize Engagement Management Workflows
Own the strategy, roadmap, and performance of Engagement Intelligence capabilities.
Improve workflows that capture key details from sales calls, virtual meetings, and in‑person interactions.
Ensure that insights from engagements flow seamlessly into CRM and downstream workflows.
Advance Post‑Engagement Follow‑Up Capabilities
Strengthen follow‑up processes, including documenting next steps, triggering tasks, and surfacing recommended actions.
Improve the consistency, quality, and timeliness of post‑engagement follow‑up in sales tools.
Ensure follow‑up workflows are intuitive, reduce administrative burden, and enhance sales executive readiness.
Make Build / Buy / Hybrid Decisions
Evaluate market solutions, internal capabilities, and hybrid approaches for new features.
Develop recommendations and business cases for whether to build internal tools, integrate vendor platforms, or pursue combined approaches.
Ensure decisions balance usability, scalability, cost, and time‑to‑value.
Strengthen Ties to CRM & Sales Data
Ensure Engagement Management workflows complement and enhance data flows in CRM systems.
Collaborate with CRM teams to integrate engagement data with cl
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