Growth Marketing Lead
Nova CreditAbout the role
<p><strong>WHO WE ARE</strong></p> <p>Nova Credit is the industry’s leading cash flow intelligence platform, enabling businesses to unlock the power of cash flow data in how they operate. The company leverages its industry-leading data infrastructure, innovative intelligence layer, & robust FCRA-compliance to boost approvals, improve offers, fight fraud, drive responsible growth, and more. Nova Credit supports over 7,000 businesses including organizations such as Chase, HSBC, SoFi, Sallie Mae, Appfolio, and Yardi, with a growing suite of products. Nova Credit is proud to be backed by an exceptional group of investors and was named in <a href="https://www.forbes.com/lists/fintech50/">Forbes’ Fintech 50</a> in 2025 and <a href="https://www.novacredit.com/corporate-blog/built-in-honors-nova-credit-in-its-esteemed-2025-best-places-to-work-awards">Built In’s Best Places to Work, 2025</a>.</p> <p><strong>THE OPPORTUNITY</strong></p> <p>As Growth Marketing Lead for our Automotive business unit, you'll drive awareness, demand generation, and thought leadership across the auto ecosystem. You'll be responsible for creating compelling campaigns and executing targeted field marketing initiatives that showcase how Nova Credit's solutions—particularly Cash Atlas, Income Navigator and Eligibility Compass.</p> <p>This role requires a growth marketing, campaign creator with strategic storyteller experience who can translate complex applicant data concepts into clear value propositions for automotive lenders. You'll work closely with our Partnerships, Sales, and Product teams to develop high-impact campaigns featuring thought-leadership and partner content, lead our presence at industry conferences, and design regional roadshow strategies that accelerate growth across the auto lending vertical.</p> <p><span style="color: rgb(224, 62, 45);"><em>This is a hybrid role (3 days per week in office on Mondays, Tuesdays, and Thursdays) based in the New York City Metropolitan area with 20% travel for conferences, client events, and regional roadshows. The opportunity is a 6-month contract to full-time hire.</em></span></p> <p><strong>WITHIN THE FIRST MONTH, YOU'LL:</strong></p> <ul> <li>Understand Nova Credit's value proposition, products, and positioning within the automotive lending industry</li> <li>Familiarize yourself with key partners and the unique needs of automotive platforms, management companies, and dealerships</li> <li>Review and audit existing marketing assets and identify content and campaign gaps across audience segments</li> <li>Meet with Sales, Partnerships, and Product teams to understand owner pain points with existing solutions and our product value proposition</li> </ul
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