Content Marketing Coordinator

BASIS is seeking candidates for a Content Marketing Coordinator!

Work alongside a top-notch marketing team that empowers your growth and celebrates your success while making a real difference in the lives of young learners! BASIS Charter Schools is searching for a Content Marketing Coordinator who's organized, data-driven, and has a keen eye for compelling content. We are searching for a collaborative and supportive team member to play a critical role in our inspiring marketing team with a passion for empowering the next generation.

As a vital member of our team, you’ll develop your skills through hands-on experience managing meetings, analyzing data, crafting impactful campaigns and make a lasting impact while elevating your marketing career.

The BASIS Education AZ+ Marketing and Design department serves as the in-house advertising agency to support the growth of BASIS Charter Schools. You will work with a team of marketers and designers creating compelling integrated, national multi-channel campaigns and meaningful marketing materials. This role is hybrid, with part of the week at our office in Scottsdale.

ESSENTIAL FUNCTIONS:

• Work directly with school representatives to define and scope needs of marketing material requests.
• Assist social media managers by participating in the management of multiple online communities and providing performance metrics support.
• Craft compelling and SEO-optimized content for various marketing channels, leveraging keyword research and best practices
• Oversee content marketing projects from inception to completion, coordinating cross-functional teams, managing timelines and budgets, and ensuring the delivery of high-quality content that meets project objectives.
• Outsmart the competition: Who are we up against? Research and uncover ways to stay ahead of the curve.
• Find amazing ad opportunities: Think outside the box and help us reach our target audience in creative and impactful ways.
• Be the guardian of our online presence: QA checks, updates, and making sure everything runs smoothly.

ESSENTIAL ABILITIES:

• Organization and Project Management: Master scheduling, agendas, and ensuring smooth team execution.
• Data Analysis and Reporting: Translate marketing data into actionable insights and compelling reports.
• Technical Proficiency: Utilize marketing automation tools, Microsoft Office Suite, project management tools (such as Asana), analytics tools (such as Google Analytics) and other data visualization software.
• Analyze social media performance metrics to maximize brand visibility and engagement and make suggestions for improvement across the network.

POSITION QUALIFICATIONS

• 2+ years of experience in marketing coordination or a similar role.
• Solid knowledge of social media and general marketing principles.
• Experience using data analytics software for research and insights.
• Excellent written and verbal communication skills.
• Strong organizational and time management skills.
• A bachelor's degree in marketing, business, or a related field (preferred).
• Passion for marketing and a genuine desire to learn and grow.

COMPETENCIES:

• Independent & self-motivated: take ownership of your work, learn from others, and build trust.
• Clear Communicator: share ideas effectively, both verbally and in writing.
• Team Player: contribute positively to collaborative projects, seek solutions and respect diverse perspectives.
• Focus on Details: pay close attention to the little things that make a difference.
• Efficient & Organized: manage your time well, prioritize tasks, and stay on top of details.
• Sound Judgment: make good decisions based on available information.
• Relatable & Professional: build rapport with colleagues and contribute in a respectful and inclusive manner.

Benefits and Salary:

• Salary for this position is competitive and dependent on education and experience
• BASIS Ed offers a comprehensive benefits package, including but not limited to:
  • Employer paid medical and dental insurance
  • Vision insurance
  • PTO
  • Ability to add dependents
  • 401k with partial match that grows over time
  • Employee Assistance Program
  • Childcare Savings Opportunity (KinderCare tuition discount)

Reasonable Accommodations Statement
To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. Reasonable accommodations may be made to en