Sales & Events Coordinator
Madison ResortsAbout the role
Description
Summary:
Facilitate sales of weddings and social events for multiple properties in Cape May County, while executing these events. The Sales & Events Coordinator is responsible in ensuring all guests are effectively guided through event experiences, identifying solutions that meet their goals and objectives, resulting in a compelling event experience. This role also supports the Marketing team with multiple Marketing tasks.
Responsibilities:
• Know, understand, and adhere to company established policies and procedures.
• Ensures guest interactions are always positive. Smiles with every guest.
• Performs other related duties as assigned.
• Handles sensitive information in a confidential manner.
SALES
• Schedule and follow through with appointments for our guests to view our facilities and give an overview of our packages and resort options.
• Inspects all meeting rooms for cleanliness and repairs. Ensures all meeting rooms are guest ready.
• Determine and confirm availability of event space, lodging, and food and beverage needs.
• Create proposals based on needs, interests and expectations of the guest(s) encompassing all facets of the resort.
• Close sales and all aspects of sales management.
• Write multi-layered contracts and agreements covering all aspects of a wedding/wedding weekend and social events.
• Attend regional bridal shows, if availability allows.
• Collect payment from guests.
• Coordinate all details leading up to and including the day of event. To include planning of decorations, ceremonies, menus, beverages, flowers, cakes, entertainment, photographers, floor plans, etc.
• Prepare Event Orders for distribution. Communicate and confirm any event changes with the appropriate staff.
• Consults with potential guests to understand their needs; identifies and suggests equipment, products, or services that will meet those needs.
• Resolves guest complaints, staffing problems, and other issues that may interfere with efficient sales operations.
• Order necessities for events such as linens, cakes, flowers, ice carvings etc.
• Complete Event Orders with guaranteed counts, settle any financial debts or credits. Mail thank you letters to our guests after event executions.
• Look out for the safety of our staff and guests.
• Ensure that our guests enjoy their stay with us.
• Works closely with our Food & beverage teams.
• Participate in weekly Group Impact Meetings and BEO Meetings, addressing issues and concerns for stakeholder groups.
• Daily use of Catering and CRM software to book event space and create BEO's.
EVENTS
• Assists in the planning of private social events.
• Works closely with our guests to ensure their scheduled events meet their expectations.
• Responsible for the assembly and disassembly of private social events.
• Be on site to execute assigned private events.
• Ability to interact and communicate with a wide variety of people.
• Become familiar with resort operating systems including the point of sale, credit card processing, front office operations, banquet event orders, restaurant operations, and room rental procedures.
• Look out for the safety of our staff and guests.
• Ensure that our guests enjoy their stay with us.
• Participate in weekly Group Impact Meetings and BEO Meetings, addressing issues and concerns.
MARKETING
• Creates descriptions of company sponsored events that explain the events on the website and in emails blasts.
• Communicates graphics needs to freelance graphic artist for company hosted events.
• Ensures vendors, partners and/or entertainers are available and reserved for company sponsored events.
• Creates and updates the event schedule to be shared with our team, as well as our guests.
• Building relationships with influencers, journalists and media outlets.
• Engage with local businesses and partners with local businesses to create hotel stay packages.
• Ensures merchandise is stocked and on display at multiple locations
• Assist in the development and implementation of the company's brand strategy.
• Maintain effective internal communications to ensure that all relevant company functions are kept informed of the company’s marketing objectives.
• Assists the team in the creation of events on social media (i.e., ticket links, Facebook events, basic flyer creation, event descriptions, etc.)
• Updates all property signage with the most up to date promotions.
• Attends property events to provide support in setup, cleanup, run of show, etc.
• Assists in restaurant/event menu designs.
• Assist
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