Social Coordinator (Freelance)
Publicis GroupeAbout the role
Company Description
Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people -with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.
Job Description
The Social Coordinator provides support to Razorfish’s Social Content & Engagement team.
The Social Coordinator is responsible for day-to-day execution of client social media deliverables: tasks include community management, content calendar management, daily publishing and promotion, community listening as well as helping create and complete strategic programs and campaigns.
In addition, the Social Coordinator will conduct community conversation audits to identify key online influencers and trends as it relates to client projects. The Social Coordinator will also provide community insights that will be used to hone and improve client campaigns and programs, as well as generate content performance analysis and insights.
Responsibilities:
- Daily content management, community engagement, conversation tracking, listening, monitoring and issue escalation
- Social audits to identify key online trends and influencers as it relates to client projects
- Performance insights that will be used to hone and improve client campaigns and programs
- Publish an editorial calendar, ensuring content and assets are being released on time
- Support brand loyalty and encourage generation of user created content via active community participation and conversation
- Manage online discussions by listening and responding to users (where appropriate) in a timely and authentic manner; escalate issues as needed and provide feedback on community topic threads
- Monitor and track discussion topics for management team; prepare regular reports to update staff/clients on predetermined metrics; proactively monitor brand and relevant themes/news stories within the digital space and provide suggestions for timely content, assets and conversations within brand communities
- Work daily with integrated teams to ensure proper messaging is being executed online and that it is relevant to client goals
- Use online listening, supplemental research and daily community learnings to provide insights for improving programs and enhancing program successes
- Research and identify influencers, trends and communities for influencer campaigns
- Research and identify social media best practices and relevant brand examples within the space for proposals and online audits
Qualifications
- 1-3 years of professional work experience (experience at digital, advertising, public relations or marketing agency preferred), as a guide
- Background knowledge of major and emerging social channels, and a true passion for the social media marketing space
- Excellent written and verbal communication skills with ability to present ideas and information clearly; keen eye for detail also required
- Collaborative team player able to integrate with a diverse, talented team
- Must have active accounts across key social media platforms including, but not limited to, TikTok, Instagram, Twitter, Discord, Facebook, YouTube and Pinterest
- Understands/empathizes with the emotional and physical effects of feedback conversations
- Excellent problem solving, interpersonal, and written/verbal communication skills
- Ability to multitask and thrive in a fast-paced, dynamic environment
Additional Information
Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.
All your information will be kept confidential according to EEO guidelines.
Compensation Range: $24.52 - $36.06/hr. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, quali
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