Lead Product Marketing Manager

About Lumen

Lumen connects the world. We are igniting business growth by connecting people, data and applications – quickly, securely, and effortlessly. Together, we are building a culture and company from the people up – committed to teamwork, trust and transparency. People power progress.

Lumen’s commitment to workplace inclusion and employee support shines bright. We’ve made the Newsweek 2024 Greatest Workplaces for Diversity list and achieved a perfect score of 100 on the Human Rights Campaign Corporate Equality Index (CEI) for the fifth consecutive year. Plus, we’re the top employer in the communications and telecom industry, ranking 12th overall across all industries in The American Opportunity Index.

We’re looking for top-tier talent and offer the flexibility you need to thrive and deliver lasting impact. Join us as we digitally connect the world and shape the future.

The Role

We are seeking a Lead Product Marketing Manager to drive the creation and delivery of unique market positioning and sales enablement materials to support Lumen’s Cloudify Telecom and Lumen Digital solutions. The ideal candidate will have a passion for technology and can easily take a customer-focused lens on how Lumen’s network and solutions will meet customer challenges through Cloudifying Telecom. An ideal candidate would have a passion for storytelling, an ability to simplify complex concepts, and can easily collaborate with multiple resources to identify and develop valuable messaging that will drive engaging content. The Lead Product Marketing Manager is expected to be a content marketing expert across our large enterprise and mid-market segments with the ability to craft solution messaging, content, and sales enablement pieces to support the Lumen Digital portfolio. This includes, but is not limited to, message maps, datasheets customer pitch decks, battlecards, blog posts, and thought leadership assets.

This is a highly collaborative role working with cross-functional teams across the organization that brings together Product, Sales, Commercial Enablement, Creative and Brand, Corporate Communications, Analyst Relations and the Campaign teams together to plan, build, launch, and optimize go-to-market in a consistent and coordinated manner. The Lead Product Marketing Manager works independently and therefore must be self-motivated. The incumbent will work with minimum supervision and is expected to meet and exceed goals.

Location

This is a remote opportunity open to candidates located anywhere in the U.S.

The Main Responsibilities

• Builds go-to-market strategies aligned with goals aligned to product portfolio and sales team to drive profitable revenues.
• Translates highly technical information into succinct customer outcome messaging to develop value propositions, differentiators, messaging, proof points, and claims
• Develops sales enablement materials to ensure sales understanding at various technical levels.
• Creates content for external marketing activation, such as eBooks, whitepapers, research reports, content for customer roundtables, that generates marketing qualified leads.
• Composes content and manages the building of external marketing assets including brochures, case studies, customer presentations, newsletters, website, blogs, and other social media.
• Partners with various marketing teams to drive the messaging in premium content such as infographics, white-board videos, webinars and other lead-gen campaign activities.

What We Look For in a Candidate

• Bachelor’s degree in business, communications, or marketing.
• Experience in a solutions or product marketing, sales enablement, product management or related role in the Technology field/market.
• A deep understanding of networking and digital infrastructure solutions and the competitive space within them.
• Advanced communication and listening skills to interact with and work with a wide range of people and functions within th