Senior Director, Product Marketing
ProveAbout the role
About Prove
As the world moves to a mobile-first economy, businesses need to modernize how they acquire, engage with and enable consumers. Prove’s phone-centric identity tokenization and passive cryptographic authentication solutions reduce friction, enhance security and privacy across all digital channels, and accelerate revenues while reducing operating expenses and fraud losses. Over 1,000 enterprise customers use Prove’s platform to process 20 billion customer requests annually across industries, including banking, lending, healthcare, gaming, crypto, e-commerce, marketplaces, and payments. For the latest updates from Prove, follow us on LinkedIn.
Prove is driving the future of digital identity. We are looking for Provers who know how to make an impact. We’re talking self-starting professionals who thrive in a fast-paced environment, process information quickly, and make intelligent decisions. The work is challenging and requires not only smart but natural curiosity and tenacity. Teamwork is also important to us – we work together and play together.
Prove has big plans, and we’re excited about the future. If this sounds like the place for you – come join our team!
Senior Director, Product Marketing
Job Summary
The senior director, Product Marketing develops and implements product marketing programs, and takes a key role in ensuring effective product messaging. The Senior Director of Product Marketing will shape our product offerings and how we position them internally and externally. This dynamic, high-impact position will collaborate closely across functions including marketing, Technology, and Revenue to drive Prove product awareness, adoption, and retention.
Responsibilities
- Enable sales and product teams with market and competitive intelligence
- Develop and implement price plans to support overall product strategy
- Distill key functionality and benefits into product position, messaging frameworks, and outbound sales and marketing materials
- Establish and monitor key marketing metrics that enable the success of products and solutions.
- Establish marketing and communications plans that lead to successful product growth and profitability.
- Manager marketing activities for new product development, including requirements documentation, concept and design development, project management, and market introduction.
- Build, implement, and optimize proven product marketing processes, including repeatable frameworks and models for communication.
- Plan the launch of new products and release and manage the cross-functional implementation of the plan.
- Develop market business plans by researching the customers and trends
- Act as a product evangelist to build awareness, understanding, and support for the product and its features across the organization.
- Promote, maintain, and enhance our cultural values of humility, passion, inclusion, and leadership.
- Exhibit a strong passion for learning about our products and markets through in-house and external training.
Experience
- 10+ year’ experience in a relation field position
- Experience in high growth/pre-IPO Technology companies is a plus
- Experience developing go-to-market plans and with clear data-driven results.
- Strong passion for learning about our products and markets through in-house and external training
- Proving ability to maintain, and enhance cultural values of humility, passion, inclusion, and leadership
- Demonstrated success working cross-functionally across product, sales, and training teams
- Proven ability to create go-to-market positions and strategies
The anticipated salary range for this role is $225,000-$255,000 , plus company bonus and stock options. Offered salary will be determined by the applicant’s education, experience, knowledge, skills, geo-location, and abilities, as well as internal equity and alignment with market data.
Benefits & Perks for FTE Provers:
- Competitive salaries & Bonus Plan (for eligible roles) and Equity Plan
- 401(k) Retirement Plan & Match
- Comprehensive medical benefits for you and your family
- Emotional & Physical Wellness – Access to wellness services (EAP,Prove Well-Being Reimbursement)
- Unlimited Vacation and Flexible hours
- Bottomless snacks & beverages for all office locations
- daily GrubHub stipend for lunch if coming into the office.
- 12 paid holidays for all global employees
- A great place to work and connect with other talented Provers like yourself!
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