Social Media Senior Analyst

To get the best candidate experience, please consider applying for a maximum of 3 roles within 12 months to ensure you are not duplicating efforts.

Job Category

Marketing & Communications

Job Details

About Salesforce

Salesforce is the #1 AI CRM, where humans with agents drive customer success together. Here, ambition meets action. Tech meets trust. And innovation isn’t a buzzword — it’s a way of life. The world of work as we know it is changing and we're looking for Trailblazers who are passionate about bettering business and the world through AI, driving innovation, and keeping Salesforce's core values at the heart of it all.

Ready to level-up your career at the company leading workforce transformation in the agentic era? You’re in the right place! Agentforce is the future of AI, and you are the future of Salesforce.

Salesforce is hiring a Senior Analyst to write for the Salesforce and Dreamforce corporate handles and help shape the editorial voice of our global handle network. This is a writing role first. You'll produce customer story copy, product launch posts, executive amplification, native articles, social-first video scripts, and live event content across X, LinkedIn, Instagram, and Threads. The bar is the post itself, measured against a 10x quality bar, not a publishing quota.

The team works in AI. You will too. We treat AI as a thought partner, a calibration tool, and an occasional drafting assist. Your feedback lands on the prompt, not just the post.

Primary responsibilities

• Write across the full mix. Customer stories, product launches, executive amplification, native articles, meme captions, video post copy, event content, holiday calendar pre-loads.
• Script social-first videos with the in-house creator team. Hooks live in the script, on-screen text, copy, and thumbnail, not just the caption.
• Own recurring programs end-to-end. Behind the Build customer carousels and native articles are the two anchor programs for this role.
• Support launches and events with planning content and live-posting across X, LinkedIn, Instagram, and Threads.
• Grade posts on the team's X rubric (copy, creative, X-nativeness, algorithm score) and contribute to the Weekly X Performance Report.
• Use AI as a thought partner and calibration tool. Share prompts alongside outputs. Prototype Slackbot skills, Gems, or Cowork workflows when they remove friction for you or the team.
• Collaborate across Blog, Customer Marketing, PR, Product Marketing, and Strategic Events on cross-functional content.

Qualifications

• 3+ years writing social or marketing copy, B2B technology preferred.
• Portfolio with customer story copy, product launch copy, and social-first video posts. We review for taste and judgment, not volume.
• Editorial instincts. Can recognize a strong post, articulate why, kill a draft that doesn't earn its slot, and give structured feedback on AI outputs.
• Hands-on fluency with at least two of: Claude, ChatGPT, Gemini, NotebookLM, custom GPTs, Gems, Slackbot skills, Cowork. Willing to prototype small tools, not just consume them.
• Working knowledge of X algorithm behavior and platform-native craft on LinkedIn, Instagram, and Threads.
• Comfort writing for senior enterprise decision-makers and technical audiences.
• Experience with social analytics, including post-by-post grading against a rubric.

Nice to have

• B2B SaaS or AI-related content background
• Canva or Figma for light asset creation
• CapCut or Premiere for video editing
• Live event content experience
• Familiarity with Adobe Firefly, Gemini 2.5+, or Runway for approved AI image generation
• Working knowledge of Salesforce products, CRM, and the Agentic Enterprise narrative

Unleash Your Potential

When you join Salesforce, you’ll be limitless in all areas of your life. Our benefits and resources support you to find balance and be your best, and our AI agents accelerate your impact so you can do your best. Together, we’ll bring the power of Agentforce to organizations of all sizes and deliver amazing experiences that customers love. Apply today to not only shape the future — but to redefine what’s possible — for yourself, for AI, and the world.

Accommodations

If you need a reasonable accommodation during the application or the recruiting process, please submit a request via this A