Technical Content Manager

Who We Are

Founded in 2012 by 3 expert hackers with no investment capital, Trail of Bits is the premier place for security experts to boldly advance security and address technology’s newest and most challenging risks. It has helped secure some of the world's most targeted organizations and devices. Our combination of novel research with practical solutions reduces the security risks that our clients face from emerging technologies. Our work helps drive the security industry and the public understanding of the technology underlying our world.   Cybersecurity preparedness is a moving target. Companies like ours are the tip of the spear in the fight against attackers. Our research-based and custom-engineering approach ensures that our client’s capabilities are at the forefront of what’s available. For companies and technologies that live and die by their security, a proactive, tailored approach is required to keep one step ahead of attackers.   Democratizing security information is essential. As part of our business, we provide ongoing informational support through blogs, whitepapers, newsletters, meetups, and open-source tools. The more the community understands security, the more they’ll understand why a company like ours is so unique and valuable.

Role

Trail of Bits’ Technical Marketing team seeks a Technical Content Manager who excels in creating high-quality, technical software security content that resonates with key technical decision-makers. The ideal candidate will have a strong background in developing quality and consistent content across multiple platforms and a solid understanding of one or more of the following: AI/ML, application security blockchain, cryptography, or open-source security research.

Our team is deeply embedded in the cybersecurity community, producing and sharing cutting-edge research as an integral part of our work. We are committed to open-source collaboration, and when we make discoveries or advancements, we strive to share our insights broadly.

In this role, you will work closely with security engineers and the marketing team to effectively communicate Trail of Bits' offerings. Your exceptional copywriting, editing, and content strategy skills will be key in driving our content marketing initiatives and maintaining the voice of Trail of Bits across various channels.

What You’ll Achieve

• Content Creation and SEO: Create and guide high-quality, technical content that appeals to key technical decision-makers. Strong experience in search engine optimization for niche terms.
• Technical Proficiency: Quickly grasp the technical nuances of Trail of Bits' services. Be Familiar with web3, AI/ML, cryptography, and application security. 
• Multi-Channel Marketing: Experience across various channels, including social media, webinars, sales documentation, content syndication, and email marketing. 
• Company Voice: Understand, codify, and embody the Trail of Bits voice externally.
• Strategic Content Development: Craft, reuse and optimize engaging content across multiple platforms, including newsletters, websites, blogs, podcasts, social media, white papers, and sales documentation, driving audience growth and conversion rates.
• Cross-Functional Collaboration: Collaborate with cross-functional teams across our Assurance, Technical Editing, Sales, and Engineering departments to gather information and develop content supporting company initiatives, service launches, and thought leadership.
• Industry Knowledge and Continuous Learning: Stay updated with industry best practices, emerging trends, and evolving content formats to continually enhance content marketing initiatives.
• Content Optimization: Content repurposing to maximize the value and reach of each piece of content, especially for high-performing content. 
• Content Strategy and Planning: Work with the marketing team to identify content needs, updates, and revisions to develop a workable content roadmap.
• Conversion-driven Content: Ensure content is aligned with the buyer’s journey and addresses the needs of various personas and stages of the sales funnel.

What You’ll Bring

• Demonstrated proficiency in creating technical content that resonates with target audiences across various platforms. 
• Excellent written and verbal communication skills, ensuring clarity, engagement, and precision in all content produced.
• Deep understanding of cybersecurity topics with the ability to create content that is both technically accurate and accessible to diverse audiences 
• Strong project management skills with the ability to prioritize tasks and meet deadlines.
• Ensure all content is poli