Manager, Field Marketing
Cox EnterprisesAbout the role
Company
Cox Automotive - USAJob Family Group
MarketingJob Profile
Manager, MarketingManagement Level
Manager - People LeaderFlexible Work Option
No remote option; must work at a specified Cox locationTravel %
Yes, 25% of the timeWork Shift
DayCompensation
Compensation includes a base salary of $95,900.00 - $143,900.00. The base salary may vary within the anticipated base pay range based on factors such as the ultimate location of the position and the selected candidate’s knowledge, skills, and abilities. Position may be eligible for additional compensation that may include an incentive program.Job Description
Cox Automotive is looking for an experienced marketing professional to support the Manheim Field Marketing team.
The Manager, Field Marketing, builds strategy and develops plans utilizing a client-centric marketing approach. He/she manages and coordinates with their team on implementation of those plans and drives results in support of the revenue goals and objectives of assigned auction locations and their clients.
The Manager, Field Marketing, manages a marketing team across two or more auction locations, exceeding 100,000 transactions annually, with at least two physical and/or remote team members. They manage and coordinate with the team in partnership with Field Marketing and auction leadership to ensure marketing strategy and efforts align with corporate, regional/local, and client goals.
This role has financial, and budget responsibilities related to national and local marketing efforts and client needs. The Manager, Field Marketing, manages multiple key initiatives and drives collaboration between key stakeholders (auction leadership, field sales, and Inventory Solutions marketing) to deliver results for their assigned Manheim locations. Candidate must be able to operate in a fast paced and ever evolving environment.
This role reports to the Director, Field Marketing with a dotted line to auction leadership.
What You’ll Do
- Works in partnership with Director, Field Marketing, Inventory Solutions Marketing team, auction leadership, and field sales to develop local marketing strategy that aligns with location(s) goals and objectives.
- Manages and oversees the development and implementation of marketing tactics, event sales, sale day experience, and drives adoption of marketing best practices and alignment of the Manheim brand.
- Functions as a member of the leadership team from both a marketing and location perspective.
- Meets regularly and develop relationships with field sales and auction leadership to understand objectives and goals of assigned locations and their clients.
- Utilizing a data driven approach, develop marketing strategy for and build relationships with key dealer and commercial clients at assigned locations through a regular meeting cadence.
- Leads a team of physical and/or remote team members and develops and motivates talent with ID&E at the forefront.
- Communicates post-campaign results and ROI to auction leadership and Director, Field Marketing through weekly meetings and recaps, and quarterly operating plan reviews.
- Effectively manage the marketing budget, and ensure plans are delivered within allocated investment.
- Partners with design resources to coordinate creative needs within Manheim brand guidelines and manages local vendor relationships.
- Travels to assigned locations as required.
- Performs other duties assigned by auctions or Inventory Solutions Marketing as needed.
- Travel: 25% to assigned locations, regional meetings, and home office.
What’s In It for You?
Here’s a sneak peek at the benefits you could experience as a Cox employee:
- A competitive salary and top-notch bonus/incentive plans.
- Exceptional work-life balance, flexible time-off policies and accommodating work schedules.
- Comprehensive healthcare, with multiple options for individuals and families.
- Generous 401(k) retirement plans with company match.
- Professional development and continuing education opportunities.
- Inclusive parental leave policies, plus comprehensive fertility coverage and adoption assistance.
- Extra perks like pet insurance, employee discounts and much more.
Who You Are/Qualifications
Minimum:
- Bachelor’s degree in related discipline and 6 years of marketing experience. The right candidate could also have a different combination, such as a master’s degree and 4 years’ experience; a Ph.D. and 1 year of experience; or 10 years’ experience in a related field.
- Mark
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