Community Engagement Manager (Operations and Performance), Merced CA

Community Engagement Manager (Operations & Performance)

at Zócalo Health

Remote with extensive regional travel

Must reside in Merced, CA

Compensation: $90,000 - $110,000 per year 

 

About Us 

Zócalo Health is the first tech-driven provider built specifically for Latinos, by Latinos. We are developing a new approach to care that is designed around our very own shared and lived experiences and brings care to our gente. Founded in 2021 on the idea that our communities deserve more than just safety nets, we are backed by leading healthcare and social impact investors in the country to bring our vision to life.

Our mission is to improve the lives of our communities—communities that have dealt with generations of poor experiences. These experiences include waiting hours in waiting rooms, spending mere minutes with doctors who don’t speak their language, and depending on their youngest kids to help them navigate our complex healthcare system. At Zócalo Health, we meet our members where they are, bringing care into their homes and neighborhoods through our team of community-based care providers and virtual care offerings.

We partner with community-based organizations, local healthcare providers, and health plans that recognize the value of culturally aligned care, which are not limited to brief interactions in an exam room. Together, we are building a new experience that revolves around the use of modern technology, culturally competent primary care, behavioral health, and social services to provide a radically better experience of care for every member, their family, and the communities we serve.

We are committed to expanding our reach to serve more members and their communities. We are looking for passionate individuals who share our belief that healthcare should be accessible, personalized, and rooted in the community. Join us in our mission to ensure that no one has to navigate the complexities of the healthcare system alone and that everyone receives the local, culturally competent care they deserve.

 

Role Description 

The Community Engagement Manager (CEM) is a people leader and operational owner responsible for driving the performance, effectiveness, and accountability of a team of Community Engagement Specialists (CES). This role does not conduct direct outreach. Instead, the CEM is accountable for setting strategy, overseeing execution, ensuring quality, and delivering results across community engagement and patient acquisition efforts.

The CEM leads and manages a team responsible for community-based outreach activities—including events, door-to-door engagement, and neighborhood canvassing—with the goal of enrolling eligible individuals into Zócalo Health’s care programs. The ideal candidate is highly operational and data-driven, bringing structure to field operations, monitoring and auditing work quality, and using data to continuously refine outreach strategy. This role is responsible for recommending and managing regional strategies for how team time and coverage—including evenings and weekends—are allocated, ensuring staff resources are deployed effectively to maximize engagement, enrollment, and return on outreach efforts. The ideal candidate is energized by operating in ambiguity, creating structure where none exists, implementing new processes, defining best practices, and scaling systems in a fast-moving, mission-driven environment. The CEM thrives as a strategic planner, people manager, and systems thinker who can translate goals into clear execution plans and measurable outcomes.

This position will report to the Regional General Manager. 

The Community Engagement Manager is accountable for the following core responsibilities:

• Own team performance and outcomes: Set, track, and achieve weekly, monthly, and quarterly engagement and enrollment goals through clear expectations, performance management, and data-driven coaching.
• Lead and manage community engagement teams: Directly manage, coach, and hold accountable Community Engagement Specialists responsible for executing outreach and patient acquisition activities.
• Develop and execute regional outreach strategy: Design, implement, and continuously refine outreach strategies that guide where, when, and how teams engage communities to maximize impact and conversion.
• Oversee field execution and operational readiness: Ensure outreach plans are executed effectively by the team, with appropriate staffing, scheduling, training, tools, and safety protocols in place.
• Use data to drive execution improvements: Monitor outreach activity, conversion, and enrollment metri