Senior Specialist of Content
Vail ResortsAbout the role
Our mission is to create the Experience of a Lifetime for our employees, so they can, in turn, create the Experience of a Lifetime for our guests. We own and operate the most renowned destination resorts in the world as well as regional and local ski areas outside major cities, and connect them all through one unrivaled network. We are looking for ambitious leaders, innovators and creators to join our talented team. If you’re ready to pursue your fullest potential, we want to get to know you!
Candidates for year-round positions are reviewed on a rolling basis. Applications will be accepted up to 90 days after the posting date, or until the position is filled (whichever is first).
Job Summary:
Vail Resorts is the world’s leading mountain resort operator, with 42 resorts in 17 states and four countries. The Communications Team is responsible for promoting Vail Resorts and its values; each of our world-class resorts; and the product that provides guests with unrivaled access to all of them, the Epic Pass. Our resort-based communications teams manage strategic communications, PR, content creation and resort social media channels with the mission of providing an Experience of a Lifetime for our guests.
The Senior Specialist of Content at Vail Mountain, supporting Vail Mountain and Beaver Creek Resort, is a vital member of the mountain communications team, assisting with the management and strategy of resort social media channels and organic content creation.
This role, located at Vail Mountain, will provide support in the development and execution of social media strategy, organization of content calendars and execution of content plans, while assisting with the capture of timely, in-the-moment photo and video content assets from the resort experience to leverage across Vail Resorts’ various marketing channels and platforms. This position will assist in capturing and producing the creative and content elements needed to promote the resort and includes strategic planning, content capture, production, posting, distribution and community management of channels including social media, website, PR/marketing distribution channels and more.
The Senior Specialist of Content will assist in helping promote and build resort brand awareness and reputation. They will also support driving visitation to the resorts and other company priorities through high quality content creation. They will be involved in the content and creative aspects of bringing the resorts’ stories to life while ensuring the content follows the clearly defined brand and communications guidelines.
They will have their hands in many different types of on-the-ground communications projects and be responsible for delivering results on time in a fast-paced environment. Flexibility and a positive attitude are crucial for this role.
The ideal candidate will have experience in communications, social media strategy, storytelling, copywriting and content creation, including excellent photo and video capture and editing skills.
Job Specifications:
- Starting Wage: $22.00/hr - $26.03/hr
- Employment Type: Year Round
- Shift Type: Full Time hours available
- Minimum Age: At least 18 years of age
- Housing Availability: No
Job Responsibilities:
- Oversight of social media strategy, content calendar and execution
- Utilize strong storytelling skills to bring the resort brands to life across a variety of platforms and mediums.
- Work closely with the communications and marketing team to create content and messaging that is in line with the resort brand.
- Maintain a content production calendar, with an organized schedule of cadenced messaging needs.
- Assist with community management of resort social media channels and reporting.
- Assist with ideation and creation of multimedia content and creative asset development for social media, digital, video, website, blogs, and other platforms.
- Independently capture, shoot, edit and publish multimedia content under tight deadlines. Expectation to capture content on all powder days and post in a timely manner
- Assist with larger-scale brand and marketing photo and video shoots.
- Organize and lead smaller-scale resort photo and video shoots including contracted models and photographers/videographers.
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