Manager, Marketing - Creative Partnerships

Company Description

We create world-class content, which we distribute across our portfolio of film, television, and streaming, and bring to life through our theme parks and consumer experiences. We own and operate leading entertainment and news brands, including NBC, NBC News, MSNBC, CNBC, NBC Sports, Telemundo, NBC Local Stations, Bravo, USA Network, and Peacock, our premium ad-supported streaming service. We produce and distribute premier filmed entertainment and programming through Universal Filmed Entertainment Group and Universal Studio Group, and have world-renowned theme parks and attractions through Universal Destinations & Experiences. NBCUniversal is a subsidiary of Comcast Corporation.

Comcast NBCUniversal has announced its intent to create a new publicly traded company ('SpinCo') comprised of most of NBCUniversal's cable television networks, including USA Network, CNBC, MSNBC, Oxygen, E!, SYFY and Golf Channel along with complementary digital assets Fandango, Rotten Tomatoes, GolfNow, GolfPass, and SportsEngine. The well-capitalized company will have significant scale as a pure-play set of assets anchored by leading news, sports and entertainment content. The spin-off is expected to be completed during 2025.

As a company uniquely positioned to educate, entertain and empower through our platforms, Comcast NBCUniversal stands for including everyone. Our Diversity, Equity and Inclusion initiatives, coupled with our Corporate Social Responsibility work, is informed by our employees, audiences, park guests and the communities in which we live. We strive to foster a diverse, equitable and inclusive culture where our employees feel supported, embraced and heard. Together, we'll continue to create and deliver content that reflects the current and ever-changing face of the world.

Job Description

Reporting to the Sr. Director, Marketing – Creative Partnerships, as the Manager, Marketing you will support the team in driving revenue as consultative partners to Sales and Clients through deep knowledge of our partners’ business, the assets across NBCU, and the power to unlock the most strategic, innovative, and lucrative marketing recommendations. This role will manage and support Ad Sales marketing accounts from end-to-end including, but not limited to, the Duties and Responsibilities listed.

Our team is aligned to NBCU’s Growth strategy, focused on securing NBCU’s next 1,000 clients, primarily from brands built on search, social and CTV. We also support the Sales teams that service primarily independent agencies. A digital first mindset is crucial for this role.

Duties and Responsibilities:

• Develop marketing strategies that leverage consumer, cultural and category insights. 
• Collaborate cross-functionally to strategize and develop marketing partnerships utilizing assets across NBCUniversal.
• Drive both proactive and RFP responses that naturally align NBCUniversal IP with advertiser objectives and insights.  
• Establish and manage project deliverables including but not limited to mapping out project milestones. 
• Craft engaging visual storytelling that weaves insights and ideas into compelling, coherent stories using PowerPoint and other design applications. 
• Steward execution of sold marketing campaigns across single and multi-channel marketing solutions. 
• Deliver exceptional customer service to internal stakeholders and external advertising clients by continually communicating expectations and negotiating satisfying resolutions to operational challenges as needed throughout the project life cycle.
• Cultivate relationships and facilitate efficient, transparent communication with internal partners: sales, creative and development teams, design, and research. 
• Participate in media/marketing calls with advertisers and/or agencies to identify client needs, lead internal briefing sessions of cross-disciplinary teams, develop response proposals ensuring content ideas are purposeful, on-brand, and on-strategy, and pitch ideas succinctly & effectively.  
• Collaborate with internal and external design resources to create custom design assets for marketing materials, inclusive of pre-sale and recap decks. 
• Utilize project management tools (e.g.Monday.com) in collaboration with internal teams to track workflows. 
• Track performance of marketing campaigns in collaboration with research, planning, and sales.
• Work directly with finance and sales to manage client billing for show partnerships. 
• Stay updated on competitive market, industry insights, ad sales marketplace trends and potential growth areas while sharing key insights with internal teams to identify potential growth opportunities.
•  Manage marketing status do