Director, Global Small Business Loyalty

Company Description

Visa is a world leader in payments and technology, with over 259 billion payments transactions flowing safely between consumers, merchants, financial institutions, and government entities in more than 200 countries and territories each year. Our mission is to connect the world through the most innovative, convenient, reliable, and secure payments network, enabling individuals, businesses, and economies to thrive while driven by a common purpose – to uplift everyone, everywhere by being the best way to pay and be paid.

Make an impact with a purpose-driven industry leader. Join us today and experience Life at Visa.

Job Description

The Director, Global Small Business Loyalty plays a crucial role in shaping and managing Small Business Loyalty offerings, and specifically, Visa SavingsEdge. This role will lead and focus on Global Small Business Loyalty strategy, roadmap, and product and program management and evolution of existing Small Business loyalty programs.  The role involves working with Regional Small Business teams to identify needs, gaps and requirements to enhance, build, and deploy loyalty solutions that can scale for growth while addressing market needs. The role will also play an active part in managing external vendors to ensure deliverables are executed on time, on strategy, and on budget. A combination of experience supporting program and product management, business development, loyalty programs, operations and account management is ideal.

Responsibilities

Partnership development and Program Management

• Responsible for supporting and expanding Visa Small Business Loyalty solutions and strategies that drive cardholder engagement, address business objectives across regions, and support Visa’s Global Small Business core product growth

• Manage Loyalty vendor partnerships. Evaluate external partner offerings and solutions to determine applicability to small business and feasibility of incorporating into and/or integrating with Visa platforms

• Strategize with Regional leads, Account Executives and Client Delivery and Product Delivery teams to understand market objectives, align on needs, and leverage customer insights to identify new platform opportunities that deliver global efficiencies while addressing local needs capabilities

• Communicate with business leaders and technology stakeholders. Translate complex technical requirements into digestible content that can be leveraged to evangelize product roadmap among a diverse audience

• Pitch and market partnership opportunities to Merchants and Clients

• Utilize stakeholder feedback, reporting and program metrics to identify opportunities for program optimization and product enhancements. This may include but is not limited to improving website functionality, program messaging, customer support, technical enhancements and integrations with Visa products

• Manage Business offers, including offer content from procurement, contract negotiation, offer maintenance within Visa tools, offer renewals and reporting

• Maintain platform and security updates to ensure Cyber Security compliance

Product development and Go To Market

• Develop keen understanding of Visa solutions and product offerings. Partner with internal teams to identify integration opportunities to support SMB Loyalty product growth

• Ensure that strategy, roadmaps, program functionality and benefits are articulated into feasible product requirements during the build phase, and that the same elements are well articulated to clients, cardholders, prospects and internal stakeholders during the GTM, launch and sell in phase

• Develop and present business cases utilizing market research, program results, and comparative knowledge to help drive interest and engagement in Visa SavingsEdge

• Work with Product Marketing to develop materials to educate and inform internal and external stakeholders of platform features and benefits

• Educate and empower key stakeholder teams such as Sales, Product and Marketing to drive adoption of Visa SavingsEdge with Issuers, Fintechs and Processors

• Write, update, and maintain process documents, technical requirements and sell in decks

Operations and Analytics

• Work with internal stakeholders such as technology, risk, legal, rules and client support services to enhance, deliver and manage platforms

• Establish key performance metrics to measure platform success on an ongoing basis

• Analyze program metrics and create program dashboards. Utilize program metrics to inform key stakeholders of growth and opportunities.  Identify gaps that allow for program optimization and product enhancement opportunities

• Establish and codify processes to ensure