Channel Marketing Manager

Company Description

Fortune Brands Innovations, Inc. is an industry-leading innovation company focused on creating smarter, safer and more beautiful homes and improving lives. Our driving purpose is that we elevate every life by transforming spaces into havens. We believe our work and our brands can have incredibly positive impacts for not just our business and shareholders, but for people and the planet, too. When you join Fortune Brands, you become part of a high-performing team who are empowered to think big, learn fast and make bold decisions. We support an inclusive and diverse culture where everyone is encouraged and empowered to be their authentic selves, and where our differences and unique perspectives are a key strength. Explore life at Fortune Brands here. 

Job Description

As the Channel Marketing Manager for our Outdoors Business Unit, you will nurture and support wholesale business growth through thoughtful, strategic go-to-market initiatives. We are seeking someone with proven experience in the Architecture and Design space, with a history of building strong, trust-based relationships with architects, designers, and residential builders.

In this role, you’ll foster loyalty among these key partners by guiding collaborative programs and developing tailored marketing materials that encourage the growth of Fypon and Solar Innovations brands across our channel network.

This position is also designed to support and develop experienced individual contributors as they grow into future people-leadership roles within the marketing function.

We value those who can Think Fast by listening deeply and responding thoughtfully to market feedback; Work It Together by building caring, respectful partnerships; and Make the Hard Call by approaching challenges with compassion and clear communication.

Position Location: This position is eligible for a hybrid schedule based out of Deerfield, IL. Effective mid-2025, Fortune Brands will transition to a new world-class campus in Deerfield, bringing together associates from across our U.S. offices, brands, and functions. The campus will offer vibrant workspaces for collaboration, along with amenities for dining, onsite daycare, fitness and recreation.

What you will be doing: 

• Design and execute marketing programs aimed at architects, designers and residential builders for single and multi-family construction including continued education courses that foster product visibility and create meaningful connections with consumers and partners.
• Collaborate closely with teammates in product, engineering, and creative functions to align shared goals and priorities.
• Use consumer insights and empathy to craft messages that speak to diverse audiences and reflect their needs and aspirations.
• Coordinate the creation of compassionate, user-focused marketing materials—videos, print assets, digital content, and more.
• Support and align with cross-functional initiatives, including social media, public relations, trade shows, and inclusive advertising efforts.
• Become a trusted subject matter expert and advocate for your product area, strengthening community across teams and stakeholders.
• Maintain thoughtful budget management and inclusive project tracking.
• Help guide external agencies and partners, fostering respectful and values-aligned collaboration.

Qualifications

• Bachelor’s degree in Marketing, Communications, or a related field.
• 5+ years of demonstrated experience in B2B/Wholesale channel marketing, including developing campaigns, creating content across print, digital, and social channels, and using customer insights to guide strategy.
• Demonstrated experience engaging and building strong relationships with architects, designers, building contractors, and cross-functional teams.
• Proven ability to collaborate effectively with internal teams and external partners, including managing agencies or vendors to deliver projects on time and aligned with brand standards.
• Demonstrated experience using marketing tools such as email platforms, content management systems, and analytics dashboards to track performance and improve outcomes.

PREFERRED QUALIFICATIONS

• Experience in both B2C and B2B marketing.
• Experience in the Consumer or Durable Goods industry.

Additional Information

Fortune Brands believes in fair and equitable pay. A reasonable estimate of the base salary range for this role is Hiring Pay Range: $75,000 USD - $105,000 USD. Please note that actual salaries may vary within the range, or be above or below the r