Content Creator, iGaming

About Us

We are BetMGM. We are revolutionizing sports betting and online gaming in the United States. We are a partnership between two powerhouse organizations—MGM Resorts International and Entain Group. You know our name through our exciting portfolio of brands including BetMGM Sportsbook, Borgata online, Party Casino and Party Poker. We aim to bring our ideas into action and find ways to deliver the best quality in gaming platforms.

We understand that each card in the deck plays a unique role in any given hand, just as our employees each play a unique role in accomplishing our goals as a company. We strive to create a culture of empathy where our employees feel valued, heard, and comfortable bringing their authentic selves to work. We want to build a product and a workplace that reflect the communities we serve so we approach our work fearlessly, take responsibility when we get it wrong, and ante-up again. We play to win, and we are all-in together.

We were recognized as one of Glassdoor’s “Best Places to Work”.

Responsibilities 

• Concept and execute high-quality content across all iGaming social media channels daily, including copywriting  

• Publish all iGaming social media content and maintain daily, weekly, and monthly content calendars 

• Work closely with video and graphic production teams to bring concepts to life, proposing real-time content based on social media trends and topics 

• Support Social Media Content Manager in strategizing growth across a variety of identified KPI’s for existing and emerging social media channels 

• Curate and develop channel-specific content that drives growth in determined KPIs 

• Monitor performance versus competitors, evolving content to keep BetMGM Poker and BetMGM Casino top of mind in the market 

• Act as on the ground social media support at live events and poker tournaments as needed, sometimes leveraging ambassadors and influencer talent to amplify our brand messaging 

Essential Functions 

• Must be able to stand or sit and operate computers and other technological devices for extended periods of time 

• Flexibility to work nights and weekends as needed is required 

• Must comply with and support the company’s responsible gambling policies, procedures and initiatives 

Qualifications   

• Bachelor’s Degree  

• 1+ year of experience working professionally in social media management or content creation 

• Outstanding communication skills and abundant creativity 

• An intrinsic sense of organization and motivation 

• Ability to efficiently set and execute short-term and longer-term plans 

• Verifiable skills with full Adobe creative suite: After Effects, Photoshop, Illustrator etc.  

• A sincere passion for social media 

• Strong knowledge of iGaming preferred but not required 

• Experience with Sprout Social preferred but not required