Sr Product Marketing Manager - AI Platform

About Anaconda

Be at the center of AI

With more than 50 million users, Anaconda is the most popular operating system for AI providing access to the foundational open-source Python packages used in modern AI, data science, and machine learning through a seamless platform. We pioneered the use of Python for data science, championed its vibrant community, and continue to steward open-source projects that make tomorrow’s innovations possible. Our enterprise-grade solutions enable corporate, research, and academic institutions around the world to harness the power of open source for competitive advantage, groundbreaking research, and a better world. To learn more visit https://www.anaconda.com.

Here is why people love most about working here: We’re not just a company, we’re part of a movement. Our dedicated employees and user community are democratizing data science and creating and promoting open-source technologies for a better world, and our commercial offerings make it possible for enterprise users to leverage the most innovative output from open source in a secure, governed way.

Summary

Anaconda is seeking a talented Senior Product Marketing Manager, AI Platform to join our rapidly-growing company. This is an excellent opportunity for you to leverage your experience and skills and apply it to the world of data science, artificial intelligence, and machine learning. 

What You’ll Do:

• Core Product Marketing Responsibilities:
• Translate unique product features—including model repository, AI platform, and enterprise data science tools—into impactful persona-based messaging and value propositions for AI/ML practitioners and enterprise buyers
• Develop differentiated product messaging and positioning that speaks directly to customer pain points and sets Anaconda apart in the AI/ML landscape
• Build compelling narratives around MLOps, LLM workflows, and GenAI scenarios and use cases

Strategic Partnership & Product Development:

• Partner with Product Management on R&D initiatives and proof of concepts to identify emerging opportunities and guide strategic direction
• Deliver market insights from customer interviews, usage analytics, and sales data to shape product roadmap decisions and improve product-market fit
• Refine product launch strategy in partnership with Product Management and Engineering, from ideation through full go-to-market execution

Market Intelligence & Competitive Strategy:

• Own competitive intelligence for AI platforms, tracking market trends, synthesizing battlecards, and articulating strategic differentiators
• Represent the voice of the customer and buyer personas across the company, acting as internal and external market expert

Go-to-Market Execution:

• Lead go-to-market strategy and execution across AI-led software, integrations, analytics, and developer/enterprise experience
• Create high-impact content and enablement resources (technical briefs, datasheets, solution overviews, sales decks) for both GTM teams and practitioner audiences
• Collaborate with Marketing team to develop campaigns spanning awareness to conversion with consistent messaging
• Serve as trusted partner to Sales Enablement, equipping teams with competitive positioning tools

External Representation:

• Evangelize Anaconda's offerings at industry events, webinars, and trade shows, focusing on AI/ML ecosystem leadership

What You Need:

• 6-10+ years of product marketing experience with developer tools or technical platforms
• Proven experience translating technical product features into impactful persona-based messaging and value propositions
• Experience launching SaaS B2B products, preferably open-source or data science-related
• Strong understanding of software distribution, DevOps, AI/ML concepts, and SDLC (Software Development Lifecycle)
• Excellent writing skills and ability to balance strategic and tactica