Associate Director, Customer Personalization Insights & Analytics
Eli Lilly and CompanyAbout the role
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.
Associate Director, Customer Personalization Insights & Analytics
Company Overview
At Lilly, we unite caring with discovery to make life better for people around the world. We are a global healthcare leader headquartered in Indianapolis, Indiana. Our 35,000 employees around the world work to discover and bring life-changing medicines to those who need them, improve the understanding and management of disease, and give back to our communities through philanthropy and volunteerism. We give our best effort to our work, and we put people first. We’re looking for people who are determined to make life better for people around the world.
Organization Overview
Our Lilly Business Insights and Analytics (BI&A) team is comprised of 450+ individuals with a wide range of backgrounds and experiences. We enable relevant, real-time, data driven business decisions across Marketing, Sales, Medical Affairs, and a range of other functions across Lilly, leading to best-in-class customer engagements that improve patient outcomes.
What You’ll Be Doing
Lilly is embarking on a groundbreaking global initiative to redefine customer experiences. We're harnessing personalized insights to deliver exceptional, unified interactions that truly meet our customers’ needs. You will be part of our Team Lilly integrated effort that's setting new standards in customer excellence and innovation. Your expertise can help shape the future of customer engagement at Lilly.
Associate Director, Customer Personalization Insights & Analytics, will serve as an organizational change agent in helping achieve our personalization objectives. You will collaborate across business, tech, data, engineering, content and other experts to help build and deliver data-driven personalization at scale, globally. You will identify, track, and analyze customer data; enable seamless end-to-end personalized experiences; support enterprise onboarding of new MarTech solutions; drive patient outcomes and business results. You will predominantly focus on Health Care Professional (HCP) audiences, supporting both individual therapeutic areas and enterprise standard capabilities, globally.
An ideal candidate is energized by a continually evolving environment, and possesses a blend of analytical expertise, business understanding and critical thinking. They have high learning agility and can quickly build trust and rapport with colleagues and leaders at varying levels. They champion a collaborative team culture and have a track record of being bold, fast and clear. The position reports to Executive Director of Business Insights and Analytics, HCP Personalization.
How You’ll Succeed
Garner a deep understanding of Healthcare Professional preferences, behaviors, friction points, and needs of the patients they support, along with an understanding of data sources that enable a comprehensive view.
Partner with business teams (i.e. brand marketers, communications leads) to translate HCP needs into valuable and enduring HCP experiences, and demonstrate ease in bringing business and technical inputs together to enable real time experience activations powered by MarTech solutions.
Serve as the primary interface to technical teams. Collaborate with technical teams on implementation design and delivery, includi
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