Senior Offline Media Planner

<pre><span lang="en"> [ minimum 4 years experience in the media industry ]</span></pre><p><span>Role:  Senior </span><span>Offline (TV)</span><span> Media Planner</span></p><p><span>Department: Media</span></p><p><span>Reporting to: </span><span>Media Account Manager/Group Account Director</span></p><p><span>Location: Bucharest</span></p><p><span> </span></p><p><span>Overview</span><span> </span></p><p><span>The </span><span>Offline Media Planner</span><span> is responsible for the planning process across all offline media.  </span></p><p><span>You will need to adapt to the needs of multiple client stakeholders and have an eye for detail to meet the needs of analytical clients. As well as a creative approach to help inspire them to move out of their comfort zone and test new opportunities. </span></p><p><span>The ideal candidate should have at least two years’ experience in a similar role (previous experience in media agencies) and in-depth understanding of the planning and buying process of offline media. </span></p><p><span>A natural predilection for numbers, great </span><span>curiosity</span><span> and ability to get involved will complete the profile. </span></p><p><span> </span></p><p><span>Responsibilities</span></p><ul><li><span>Works with the team on day-to-day account management, ensuring tasks are completed on </span><span>time</span><span>;</span></li><li><span>Finalizes plans and projects on behalf of </span><span>clients;</span></li><li><span>Assists and oversees all media administrative tasks including campaign setup, maintenance and issues accurate client financial reports with a high degree of </span><span>accuracy;</span></li><li><span>Reserves the broadcast space or time after the campaign plan has been agreed with the </span><span>client;</span></li><li><span>Monitors the effectiveness of the campaign, constantly and permanently adjusting it to provide the best </span><span>results;</span></li><li><span>Establishes and maintains contacts with media owners and sales/traffic teams from suppliers, ensuring that statistics, circulations, rate cards and viewing figures are up to </span><span>date;</span></li><li><span>Takes into account in planning the appropriate moments of media activities, seasonality and other variables specifically based on usage </span><span>patterns;</span></li><li><span>Corrects and checks the content of plans and orders before launching the </span><span>campaign;</span></li><li><span>Evaluates the effectiveness of the </span><span>campaign;</span></li><li><span>Negotiate and obtain the best prices that match the agreed media </span><span>strategy;</span></li><li><span>Tactical buying for each </span><span>campaign;</span></li><li><span>Make monthly and quarterly post-acquisition plans and </span><span>reports;</span></li><li><span>Tracks special </span><span>projects;</span></li><li><span>Enter the monthly plans in </span><span>EasyMedia</span><span>;</span></li><li><span>Presents alternative options to the Account Manager and the </span><span>client;</span></li><li><span>P</span><span>rovides the data for the audit and evaluation reports required by the network, client, </span><span>account</span><span> or other stakeholders in the respective formats.</span></li></ul><p><span> </span></p><p><span>About you</span></p><p><span>The ideal candidate has an eye for detail and an analytical mindset, a data driven approach and the ability to draw insights from analysis and develop that into new ideas. Confident and compelling in leading client meetings. Enthusiastic and constantly willing to learn and develop. </span></p><p><span>Education, </span><span>skills</span><span> and behaviours</span></p><ul><li><span>Native </span><span>Romanian;</span></li><li><span>2+ years of experience on a similar </span><span>role;</span></li><li><span>Ideally educated in a business, numerical or analytical degree </span><span>e.g.</span><span> economics, mathematics, statistics or engineering; </span></li><li><span>Numerate and </span><span>analytical;</span></li><li><span>Excellent verbal and written communication skills</span></li><li><span>Proficiency in English (written &amp; </span><span>spoken)</span><span>PC</span><span> literate (Excel, PowerPoint, Word);</span></li><li><span>Demonstrable strong planning </span><span>skills;</span></li><li><span>Experience in implementation </span><span>planning;</span><span> </span></li><li><span>Good analytical skills to identify consumer journey </span><span>planning;</span><span> </span></li><li><span>Good target orientation </span><span>e.g.</span><span> very results driven, ability to work effectively to targets.</span></li></ul><p><span> </span></p><p><span>What’s in it for you:</span><span> </span></p><p><span>Everything considered a company standard nowadays, plus </span><span>more</span></p><ul><li><span>Flexible h</span><span>ybrid</span><span>-work</span><span> </span><span>model</span><span>;</span></li><li><span>Light </sp