Job Description Summary:

We are seeking a highly creative and digitally native Assistant Manager, Social Media Content & Community to lead short-form content creation while strengthening day-to-day community engagement across social platforms. This hybrid role combines content production, social trend execution, audience interaction, and customer insight gathering to drive brand awareness, engagement, and loyalty. The ideal candidate is both a strong content creator and a community-minded operator who understands how social content, consumer feedback, and brand voice work together to fuel long-term growth.

Job Description:

[Key Responsibilities]

1. Social Media Content Creation & Execution

• Concept, create, film, and edit engaging short-form content for TikTok, Instagram Reels, YouTube Shorts, and other emerging platforms

• Stay ahead of social, beauty, and cultural trends to rapidly produce relevant and brand-aligned content

• Collaborate with Brand Experience, Product Development, and Marketing teams to execute content calendars and campaign priorities

• Support UGC, micro-influencer, and creator collaboration initiatives

2. Social Strategy & Performance

• Develop and manage weekly/monthly social media content calendars

• Monitor platform performance including engagement, reach, follower growth, and traffic metrics

• Provide regular performance reports with actionable recommendations based on analytics and trends

• Optimize content strategy based on audience behavior and platform shifts

3. Community Engagement & Brand Voice

• Manage social community interactions including comments, DMs, and community conversations in brand voice

• Strengthen audience relationships through proactive engagement and community-building initiatives

• Support ambassador / crew / advocacy programs to encourage UGC and loyalty

• Escalate critical customer issues appropriately while maintaining strong customer satisfaction

4. Consumer Insight & Feedback Loop

• Capture recurring customer questions, concerns, and product feedback from social channels

• Translate social and customer insights into actionable recommendations for product, marketing, and content improvements

• Collaborate with CRM and broader teams by sharing audience sentiment and behavioral insights

[Required Qualifications]

• 3–5 years of experience in social media management, content creation, community management, or related digital marketing roles

• Proven hands-on experience creating short-form video content for TikTok, Instagram Reels, and/or YouTube Shorts

• Strong understanding of social platform trends, viral mechanics, and audience engagement strategies

• Excellent communication skills with the ability to balance brand voice, creativity, and customer empathy

• Proficiency in mobile content creation, editing tools, and social analytics platforms

• Strong visual storytelling ability and passion for beauty, fashion, or lifestyle industries preferred

• Data-driven mindset with the ability to interpret social insights and convert them into strategic action

• Highly organized, agile, and capable of balancing creative execution with operational community support

Benefits

• Premium Medical Insurance Coverage

• 401(k) Savings Plan

• Paid Time Off (PTO) based on seniority

• Paid Holidays

Additional Workplace Offerings (subject to change or eligibility.)

• Annual Bonus Plan

• Onsite Employee Fitness Center with Indoor Racquetball Court and Yoga Room

• Summer Fridays

• Complimentary Gourmet Breakfast, Lunch, and Dinner

• Relocation Support for New Hires

• Work Anniversary Recognitions

• Congratulatory & Condolence Gifts

• Employee Referral Bonus Program

• License/Certification Reimbursements

• Corporate Employee Discounts

• Visa Sponsorships (100% paid by the company) i.e., New H-1B, H-1B Transfer, O-1, and Green Card

• Commuter Support (Shuttle Bus Program and EZPass Support)

• Vehicle Perks

Qualification(s):

Education(s):

Bachelor of Science (B.S): Digital Communications and Media/Multimedia, Bachelor of Science (B.S): Marketing

Work Experience:

Experience Range III: 4 - 8 years of relevant experience or industry exposure in a related field