Global Cyber Product Engagement Manager
Liberty Mutual InsuranceAbout the role
Description
Drive global adoption and market advocacy of the company’s Cyber insurance products. Support to build and deliver best-in-class training, broker engagement, market intelligence, competitor benchmarking, and product marketing content that empowers local teams, strengthens broker relationships, and drive profitable growth.
Key responsibilities
Broker engagement and product evolution
- Set up a broker framework and QBR's, and advisory councils to socialize product updates, gather feedback, and co-create market-relevant enhancements.
- Build a structured broker feedback loop and sentiment tracking; synthesize insights into recommendations for product, pricing, and wordings changes.
- Develop pitch materials, RFP/RFI response content, and win themes aligned to broker needs and buying criteria.
Market intelligence and competitor awareness
- Establish a global market monitoring cadence covering rates, appetite, wordings, services, and distribution moves.
- Produce concise market updates and quarterly landscape reports for leadership and regional teams; highlight implications for positioning and training.
- Track regulatory developments (e.g., NIS2, SEC disclosure, Lloyd’s guidance) with Legal/Compliance to inform content and broker messaging.
Competitor comparisons
- Build and maintain coverage comparison matrices and side-by-side analyses (insuring agreements, exclusions, endorsements, services, limits/attachments) and work closely with our Global Cyber Product lead to optimize our product offering.
- Equip underwriting and distribution with clear differentiation narratives and objection handling anchored in facts and client outcomes.
- Update comparisons promptly following competitor filings or major product announcements; enforce governance to ensure accuracy and compliance.
Product marketing content
- Partner with Marketing/Comms to develop thought leadership, case studies, one-pagers, brochures, and digital content that articulate our value proposition.
- Create segment-specific messaging (industry verticals, size tiers, OT/ICS, cloud dependency) and service storylines (pre-breach, IR panels, resilience).
- Ensure consistency of brand voice and alignment with global product strategy; measure content performance and iterate.
Collaboration and governance
- Work closely with Product, Underwriting, Claims, Actuarial, and Legal to ensure content accuracy, compliance, and timely updates positioning.
- Coordinate with regional teams to plan campaigns, events, and joint broker activities; support major renewals and new product launches.
Qualifications
- 7-10+ years in cyber insurance across product marketing, underwriting, broking, or distribution enablement; global or multi-region experience preferred.
- Strong understanding of cyber coverage constructs, wordings, exclusions, pricing drivers, and claims dynamics.
- Extensive broker relationships within the industry (Global, US and London markets)
- Proven ability to translate complex technical and actuarial concepts into clear, compelling training and sales materials.
- Familiarity with cybersecurity practices and frameworks (e.g., NIST CSF, ISO 27001), common threats (ransomware, BEC, supply chain), and incident response ecosystem.
- Exceptional writing, presentation, and facilitation skills; comfortable delivering to executive and technical audiences.
- Bachelor’s degree required; advanced degree or relevant certifications (e.g., CII, CPCU, CISSP, CISM) a plus.
- Strong stakeholder management and cross-cultural communication; ability to operate in a matrix and influence without direct authority.
- High attention to detail and compliance rigor in all external-facing materials.
Qualifications
- Bachelor's degree in Marketing or Business plus a minimum of 10+ years of proven progressive experience in marketing-driven organization and a minimum of three years of proven team management and leadership experience
- MBA or advanced degree preferred
- Proven ability to integrate marketing strategies and programs across multiple sectors
- Strong ability to effectively interact with all levels of the organization
- Must possess strong analytical, strategic, project management, decision-making and problem-solving skills
- Strong communication and interpersonal skills required
About Us
Pay Philosophy: The typical starting salary range for this role is determined by a number of factors including skills, experience, education, certifications and location. The full salary
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