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Associate Director, New Products- US Marketing

MSD
USA - Pennsylvania - North Wales (Upper Gwynedd), United StatesRemotefull_timeVerifiedPosted 31 Jul 2024
💰 $213,400/yr($135,500/yr$213,400/yr)

About the role

Job Description

The US Pharma Business Unit is building an exciting pipeline across multiple therapeutic spaces including immunology, ophthalmology, cardiovascular, and neuroscience. The New Products team plays a critical role in the in the US commercial development of our pipeline assets and ensuring that the requirements for the portfolio of pipeline products are clearly articulated. The Associate Director will report directly to the US Marketing Leader for New Products and be primarily responsible for developing the US market strategy to shape the environment for successful new product launches. This role will work across the enterprise with colleagues in US Payer Marketing, Global Commercial, MRL and HHDDA support the market shaping strategies and US forecast development for products progressing through Phase 2 and 3 stage gates. Additionally, this role will participate in business development assessments as part of the HH core team to provide the US perspective. Ideally, this candidate will have knowledge of the US market, strong scientific acumen and an experience in developing marketing strategies for new products.


Primary Responsibilities:

  • Develop, evolve, and execute US strategy to shape the environment for pipeline products in the US Pharma business unit

  • Represent the US market at various cross-functional product planning team meetings with global marketing, US policy/advocacy, US payer marketing, medical affairs, outcomes research, market research, GMAX, and clinical

  • Lead the collection of customer insights and engage with scientific leaders to uncover customer needs to drive strategy

  • Inform target product profile and clinical development plan

  • Assess future competitive landscape and scenario plan

  • Inform stage-gate and development plan go/no-go decisions

  • Partner to define and implement strategically aligned partnerships and solutions

  • Support business development assessments as part of the HH core team

Education Minimum Requirements:

  • BA/BS

Required Experience and Skills

  • A minimum of 5 years Pharma/biotech experience OR a minimum of 8 years combined strategic marketing, brand management, sales or business support experience in any industry, is required

  • Strong written/verbal communication skills as demonstrated through experience in strategy & marketing business case communications, sales interface, direct customer engagement and/or sales presentations

  • Demonstrates high degree of integrity and ethics

  • Demonstrates executive presences and ability to lead with authority

Preferred Experience and Skills:

  • Experience building strategy with scientific thought leaders, US policy/advocacy stakeholders or US market access

  • Demonstrated ability to leverage data analytics and/or customer and market insights to make business decisions

  • Strong project management skills as demonstrated by prioritizing activities, using resources optimally, establishing appropriate deadlines and ensuring on-time delivery

  • Experience influencing without direct authority, navigating complex or matrix organizations and working successfully with cross- functional teams

  • Ability to define, gather, and analyze information, opportunities and threats in the external environment including from competitors, policies and other market forces

  • Demonstrated ability to create solutions that drive value for our customers, incorporating innovative approaches where relevant

  • Demonstrates a flexible, growth mindset

NOTICE FOR INTERNAL APPLICANTS

In accordance with Managers' Policy - Job Posting and Employee Placement, all employees subject to this policy are required to have a minimum of twelve (12) months of service in current position prior to applying for open positions.

If you have been offered a separation benefits package, but have not yet reached your separation date and are offered a position within the salary and geographical parameters as set forth in the Summary Plan Description (SPD) of your separation package, then you are no longer eligible for your separation benefits package. To discuss in more detail, please contact your HRBP or Talent Acquisition Advisor.

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MSD

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