Associate Director, Digital Communications

<div class="content-intro"><h3><strong>Who we are:</strong></h3> <p>Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation.</p> <p>WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit <a href="WPP.com">WPP.com</a> </p> <p>For more information visit <a href="https://www.bursonglobal.com/">bursonglobal.com</a> and follow us on <a href="https://www.linkedin.com/company/burson/posts/?feedView=all">LinkedIn</a> and <a href="https://www.instagram.com/burson.global/?hl=en">Instagram</a>.</p></div><p><strong>More about the role:</strong></p> <p> </p> <p><strong>Associate Director, Digital Communications </strong>will serve as the overall project manager of accounts, responsible for managing consulting personnel, budgets, and account profitability; driving new business development across various industry sectors; and contributing strategically to the overall growth and development of Burson Thailand.</p> <p><strong>What you'll do:</strong></p> <p> </p> <p><strong><em>Client Service</em></strong><em> </em></p> <ul> <li>Lead digital marketing & communications strategy and best practices across various platforms and social communities</li> <li>Develop and implement creative and highly measurable digital marketing & communication programs or campaigns for several high-profile clients while tracking progress with regular reporting on engagement, conversion and traffic growth</li> <li>Research and identify key influencers, KOLs, and associated communities for digital marketing & communication campaigns</li> <li>Analyze reports identifying rooms for improvement and opportunities to ensure the success of a campaign</li> <li>Propose and measure KPIs and ROI</li> <li>Supervise production team or suppliers</li> <