Senior Associate Director, Athletics Marketing and Brand

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Position Summary:

Florida Atlantic University is seeking a Senior Associate Director, Athletics Marketing and Brand. - Boca Raton, FL.

Summary of responsibilities:

• Serves on the Athletics Senior Staff with sport supervisory role, along with administrative oversight of band, spirit and mascot.

• Provides leadership and is accountable for day-to-day operation of Athletics Marketing Staff to create and implement comprehensive marketing campaigns for each sport with the objective of increasing attendance and engaging students and external fans at all events.

• Provides leadership for day-to-day operation of Athletics Creative Staff, overseeing the department’s social and creative content planning and strategy.

• Directly responsible for managing and executing all facets of football marketing plan.

• Accountable for all game atmosphere/game productions, in-game sponsor fulfillment and oversees all in-game sponsor fulfillment initiatives.

• Identifies opportunities and activates promotions for groups to participate in game day activities associated with athletic events and collaborates with sales team to enhance season, single and group ticket sales.

• Works closely with student and university departments and organizations.

• Activates and identifies grassroots marketing efforts and community relations efforts, continually positioning Florida Atlantic as "The Hometown Team."

• Creates and implements effective brand strategy that leverages FAU Athletics brand throughout all athletics sponsors by working in concert with corporate media rights holder and collaborating with third party partners.

• Promotes the philosophy and objectives of the intercollegiate athletics program by adhering to all Departmental policies and procedures, as well as rules and regulations of the University, American Athletic Conference (AAC), and the NCAA. Ensures compliance with all applicable rules and regulations.

• Serves as requested on campus, community, AAC and NCAA committees.

• Performs other job-related duties as assigned.

FAU Benefits and Perks 

If Benefits & Perks are important to you, then FAU is the place to be! Working at FAU has its perks! In addition to helping drive change and having a positive impact by supporting our students, staff, and faculty, FAU offers: 

• Excellent benefit packages including Medical (PPO/HMO $50 per month single & $180 per month family), Dental, Vision, Life Insurance, Flexible Spending plans, Employee Assistance Program (EAP) and much more. 

• State retirement options including tax-deferred annuities and Roth 403(b) plans. 

• State employees Public Service Loan Forgiveness (PSLF) program. 

• Sick Leave Pool Program. 

• Paid time off (eligible employees) including vacation and sick leave, 1 personal day, 9 paid holidays, and paid winter break (at President’s discretion). 

• Paid Community Engagement Volunteer Service Day 

• Employee Educational Scholarship Program (EESP) for eligible Staff/Faculty - Tuition assistance after 6 months of full-time employment. For in-unit faculty, the EESP program may be extended to spouses and dependent children (eligibility rules apply). 

For details on FAU's amazing offers visit us at https://www.fau.edu/hr/b