Senior Graphic Designer

We Speak Simplicity:

Bestpass is a comprehensive payment platform provider and leader in toll management solutions for commercial fleets of all shapes and sizes. We ensure data accuracy, consolidate payments, and save users time and money. Founded in 2001 by truckers for truckers, we are a trusted partner on the road and in the back office for customers and tolling authorities. When it comes to managing toll, it’s an easy task for a household consumer with only two cars in their driveway, but it is an incredibly complex task for trucking fleets. 

That's where Bestpass comes in. We make tolling simple!

Our solutions help trucking fleets spend 40% less time managing transponders and 30% less time making toll payments, all while enjoying volume discounts (where applicable). Bestpass customers can turn their attention away from complex administrative tasks to focus on the challenges that are most important to their business. Seriously, who wouldn’t want to join our fleet?

At Bestpass, you’re in the Driver’s Seat!

Road Map:

The Senior Graphic Designer designs and produces graphic art and visual materials for print and digital media while ensuring that layout and design are aligned with brand and production standards and following best practices. The role creates and executes design solutions and collateral used for marketing, sales, and other forms of communication and coordinates with customers and stakeholders to conceptualize and deliver projects on time and within budget.

This role will become knowledgeable of our industry; gaining an understanding of industry norms and trends to produce the most compelling work. This position will be responsible for the visual representation and management of the Bestpass-Fleetworthy brand across various platforms, including website, intranet, collateral, case studies, social media, email, direct mail, and online/offline advertising. This position works closely with internal stakeholders and outside agencies.

What Your Ride Will Look Like:

• Creates and executes design strategy for use by Marketing (primary) and other internal stakeholders (as needed)
• Develops a diverse and comprehensive library of visual assets including, but not limited to, advertisements, videos, direct mail, social media images, collateral, and other pieces of online content
• Conceptualizes ideas and produces design solutions across a variety of platforms and environments such as:
  • Campaign designs and advertising, to be displayed in print, as well as digital 
  • Web projects from conception to completion while applying Bestpass brand standards 
  • Infographics, data charts, maps, and icons
  • Physical and digital direct mailers for high-value customers and prospects 
  • Tradeshows, including booth properties and swag 
• Collaborates with internal stakeholders to ensure that all external communications follow brand standards and meet Bestpass quality standards 
• Coordinates with the marketing team on the production of assets 
• Responsible for brand book and guidelines 

Show Off What You Have:

• 5-10 years of graphic design experience in a mid to large-sized organization
• B2B technology or software experience is highly preferred
• Experience in working within a brand family with multiple products
• Proficient in Adobe’s Creative Cloud tools and other current technologies including AI
• Familiarity and/or hands-on experience with HTML is preferred
• Ability to work with consumer-grade video and animation software
• Knowledge of color, composition, typography, digital design, and production management
• Sensitivity to detail and consistency in typography, layout, color, and images
• Ability to give and receive professional constructive feedback
• Able to multitask, adapt, and flourish in a dynamic, fast-paced work environment
• Strong communication skills in a team environment: oral, written, and presentation
• Ability to work independently and as part of a virtual team across a variety of projects
• Exemplifies Bestpass core competencies and values

Fuel Gauge:

This role is budgeted $90,000 to $95,000 per year to start.

What Drives Us to Work Every Day:

• We are laid back but always professional.
• Our offices are modern and fully equipped to make you feel at home. Enjoy a team meeting in one of our two cafes, shoot some darts while brainstorming ideas or just sit back and enjoy free healthy snacks and drinks to keep your mind and body satisfied.
• We pride ourselves on making a difference, to our employees, clients, and their businesses.
• We love “